{"name":"Customer.io","slug":"customer-io","pricingModel":"paid","normalized":{"currency":"USD","entry":{"plan":"Essentials","kind":"paid","priceText":null,"perMonth":100,"unit":"unknown","unitNoun":null,"billing":"monthly","free":false,"contactSales":false},"entryStatus":"priced","entryNote":null,"plans":[{"plan":"Essentials","kind":"paid","priceText":null,"perMonth":100,"unit":"unknown","unitNoun":null,"billing":"monthly","free":false,"contactSales":false},{"plan":"Premium","kind":"paid","priceText":null,"perMonth":1000,"unit":"unknown","unitNoun":null,"billing":"monthly","free":false,"contactSales":false},{"plan":"Enterprise","kind":"contact_sales","priceText":null,"perMonth":null,"unit":"unknown","unitNoun":null,"billing":"unknown","free":false,"contactSales":true}],"hasFreePlan":false,"hasFreeTrial":true,"contactSalesOnly":false},"pricingDetails":{"tiers":[{"name":"Essentials","price":"$100","features":["5,000 profiles","1M monthly emails","Visual workflow builder","A/B testing"],"sourceUrl":"https://customer.io/pricing","sourceQuote":"Essentialsstarts at$100per month / billed monthly","sourceReadAt":"2026-11-07T20:03:18.316Z","billingPeriod":"month"},{"name":"Premium","price":"$1,000","features":["Custom volume","Premium support","90-day onboarding","HIPAA compliance option"],"sourceUrl":"https://customer.io/pricing","sourceQuote":"Premiumstarts at$1,000per month / billed yearly","sourceReadAt":"2026-11-07T20:03:18.316Z","billingPeriod":"month"},{"name":"Enterprise","price":"Custom","features":["Best pricing","Dedicated CSM","Migration support","Dedicated hardware"],"billingPeriod":"month"}],"hasFreeTier":false,"hasFreeTrial":true},"costFacts":null,"pricesByRegion":null,"verdict":"Customer.io's pricing is on the expensive side, especially for smaller businesses, with the Essentials tier starting at $100/month. The jump to Premium at $1,000/month is significant, indicating a focus on mid-market to enterprise clients. It's best suited for established businesses with substantial marketing budgets and a need for advanced automation.","bestFor":"Established businesses needing advanced automation | Companies with large customer bases | Teams requiring dedicated support","hiddenCosts":["Overage fees for profiles/emails beyond tier limits"],"recentChanges":[],"priceHistory":[{"date":"2026-10-31","entryPrice":100,"plans":[{"name":"Essentials","price":"$100/mo"},{"name":"Premium","price":"$1,000/mo"},{"name":"Enterprise","price":"Contact us"}],"source":"read","url":null}],"partnerLink":false,"provenance":{"lastVerifiedAt":"2026-11-07","sourceUrl":"https://customer.io/pricing","confidence":"high"},"source":"Toolradar","citation":"Toolradar, verified 2026-11-07, https://toolradar.com/tools/customer-io/pricing","affiliateUrl":"https://toolradar.com/api/go/customer-io?ref=mcp&key=json","toolradarUrl":"https://toolradar.com/tools/customer-io/pricing"}