{
  "name": "Qualtrics",
  "slug": "qualtrics",
  "pricingModel": "paid",
  "normalized": {
    "currency": "USD",
    "entry": {
      "plan": "Research Core",
      "perMonth": 420,
      "unit": "unknown",
      "unitNoun": null,
      "billing": "monthly",
      "free": false,
      "contactSales": false
    },
    "plans": [
      {
        "plan": "Free",
        "perMonth": 0,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "unknown",
        "free": true,
        "contactSales": false
      },
      {
        "plan": "Research Core",
        "perMonth": 420,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Enterprise",
        "perMonth": null,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "unknown",
        "free": false,
        "contactSales": true
      }
    ],
    "hasFreePlan": true,
    "hasFreeTrial": false,
    "contactSalesOnly": false
  },
  "pricingDetails": {
    "tiers": [
      {
        "name": "Free",
        "price": 0,
        "features": [
          "500 total responses",
          "1 user",
          "Basic features"
        ],
        "billingPeriod": "month"
      },
      {
        "name": "Research Core",
        "price": 420,
        "features": [
          "1000 responses",
          "Unlimited users",
          "23+ question types",
          "Advanced analytics"
        ],
        "billingPeriod": "month"
      },
      {
        "name": "Enterprise",
        "price": "Custom",
        "features": [
          "Custom responses",
          "Full platform",
          "Dedicated support",
          "Advanced features"
        ],
        "billingPeriod": "year"
      }
    ],
    "hasFreeTier": true,
    "hasFreeTrial": false
  },
  "costFacts": null,
  "pricesByRegion": null,
  "verdict": "Qualtrics' pricing is expensive for what you get, especially the Research Core tier at $420/month for only 1,000 responses, which is steep compared to survey-focused alternatives. The Free tier is generous for basic use but severely limited. Best for large enterprises needing a full experience management suite with custom enterprise pricing.",
  "bestFor": "Enterprise CX and EX teams | Large-scale academic research | Organizations needing custom integrations",
  "hiddenCosts": [
    "Overage fees for responses beyond tier limits",
    "Add-on costs for advanced analytics modules"
  ],
  "recentChanges": [],
  "priceHistory": [],
  "partnerLink": false,
  "correction": "This price may be out of date. If the vendor's page differs, call report_issue with evidence_url and quote, or verify_price.",
  "provenance": {
    "lastVerifiedAt": "2026-10-05",
    "sourceUrl": "https://qualtrics.com/pricing",
    "confidence": "medium"
  },
  "source": "Toolradar",
  "citation": "Toolradar, verified 2026-10-05, https://toolradar.com/tools/qualtrics/pricing",
  "affiliateUrl": "https://toolradar.com/api/go/qualtrics?ref=mcp&key=json",
  "toolradarUrl": "https://toolradar.com/tools/qualtrics/pricing"
}