{
  "name": "TruLata",
  "slug": "trulata",
  "pricingModel": "paid",
  "normalized": {
    "currency": "USD",
    "entry": {
      "plan": "Starter",
      "perMonth": 400,
      "unit": "unknown",
      "unitNoun": null,
      "billing": "monthly",
      "free": false,
      "contactSales": false
    },
    "plans": [
      {
        "plan": "Starter",
        "perMonth": 400,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Launch",
        "perMonth": 650,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Growth",
        "perMonth": 1200,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Command",
        "perMonth": null,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "unknown",
        "free": false,
        "contactSales": true
      }
    ],
    "hasFreePlan": false,
    "hasFreeTrial": true,
    "contactSalesOnly": false
  },
  "pricingDetails": {
    "tiers": [
      {
        "name": "Starter",
        "price": "400",
        "period": "month",
        "features": [
          "Live analytics",
          "Search visibility",
          "AI search visibility",
          "Google Ads management",
          "3 dashboard seats"
        ],
        "description": "Search, AI search visibility, managed Google Ads and the lead ledger, 3 seats, 7 days free"
      },
      {
        "name": "Launch",
        "price": "650",
        "period": "month",
        "features": [
          "Everything in Starter",
          "Content engine",
          "3 dashboard seats"
        ],
        "description": "Adds the content engine that publishes on your cadence"
      },
      {
        "name": "Growth",
        "price": "1200",
        "period": "month",
        "features": [
          "Everything in Launch",
          "Meta ads management",
          "10 dashboard seats"
        ],
        "description": "Adds Meta ads management beside your search ads"
      },
      {
        "name": "Command",
        "price": "Contact us",
        "features": [
          "Everything in Growth",
          "Outbound engine",
          "Social media management",
          "Full marketing team, always on",
          "Unlimited dashboard seats"
        ],
        "description": "Adds outbound, social media management and the full team, scoped per engagement"
      }
    ],
    "hasFreeTrial": true
  },
  "costFacts": null,
  "pricesByRegion": null,
  "verdict": "TruLata's pricing is fair for service businesses wanting an all-in-one AI marketing suite, with the Starter tier at $400/month offering strong value for search and ads management. The jump to $1,200/month for Growth adds Meta ads and more seats, which is reasonable but may feel steep for smaller teams. Best for businesses ready to consolidate multiple tools into one platform.",
  "bestFor": "Service businesses needing automated marketing | Teams wanting search and ad management | Scaling companies requiring multi-channel campaigns",
  "hiddenCosts": [],
  "recentChanges": [],
  "priceHistory": [],
  "partnerLink": false,
  "correction": "This price may be out of date. If the vendor's page differs, call report_issue with evidence_url and quote, or verify_price.",
  "provenance": {
    "lastVerifiedAt": null,
    "sourceUrl": "https://trulata.com/pricing",
    "confidence": "low"
  },
  "source": "Toolradar",
  "citation": "Toolradar, https://toolradar.com/tools/trulata/pricing",
  "affiliateUrl": "https://toolradar.com/api/go/trulata?ref=mcp&key=json",
  "toolradarUrl": "https://toolradar.com/tools/trulata/pricing"
}