{
  "name": "Zapier",
  "slug": "zapier",
  "pricingModel": "freemium",
  "normalized": {
    "currency": "USD",
    "entry": {
      "plan": "Professional",
      "perMonth": 19.99,
      "unit": "unknown",
      "unitNoun": null,
      "billing": "monthly",
      "free": false,
      "contactSales": false
    },
    "plans": [
      {
        "plan": "Free",
        "perMonth": 0,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "unknown",
        "free": true,
        "contactSales": false
      },
      {
        "plan": "Professional",
        "perMonth": 19.99,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Team",
        "perMonth": 69,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "monthly",
        "free": false,
        "contactSales": false
      },
      {
        "plan": "Enterprise",
        "perMonth": null,
        "unit": "unknown",
        "unitNoun": null,
        "billing": "unknown",
        "free": false,
        "contactSales": true
      }
    ],
    "hasFreePlan": true,
    "hasFreeTrial": true,
    "contactSalesOnly": false
  },
  "pricingDetails": {
    "tiers": [
      {
        "name": "Free",
        "price": "$0",
        "features": [
          "100 tasks/month",
          "Single-step Zaps",
          "Tables, Forms included",
          "AI features included"
        ],
        "billingPeriod": "month"
      },
      {
        "name": "Professional",
        "price": "$19.99",
        "features": [
          "750+ tasks/month",
          "Multi-step Zaps",
          "Filters & formatters",
          "Webhooks",
          "33% off annual billing"
        ],
        "sourceUrl": "https://zapier.com/pricing",
        "sourceQuote": "Starting from$19.99/month",
        "sourceReadAt": "2026-10-31T02:02:26.460Z",
        "billingPeriod": "month"
      },
      {
        "name": "Team",
        "price": "$69",
        "features": [
          "2,000 tasks/month",
          "Shared workspaces",
          "Unlimited users",
          "Premier support",
          "SSO & admin controls"
        ],
        "sourceUrl": "https://zapier.com/pricing",
        "sourceQuote": "Starting from$69/month",
        "sourceReadAt": "2026-10-31T02:02:26.460Z",
        "billingPeriod": "month"
      },
      {
        "name": "Enterprise",
        "price": "Custom",
        "features": [
          "Custom task volume",
          "Advanced admin",
          "SAML SSO",
          "Dedicated account manager",
          "99.9% uptime SLA"
        ],
        "billingPeriod": "month"
      }
    ],
    "hasFreeTier": true,
    "hasFreeTrial": true
  },
  "costFacts": null,
  "pricesByRegion": null,
  "verdict": "Zapier is the most expensive workflow automation tool by a wide margin. The convenience tax is real: Zapier has the largest app library (10,000+) and the lowest learning curve, but every action step in a multi-step Zap burns a task. Teams with complex, multi-step workflows see costs balloon fast. Best justified when you need breadth of integrations, zero technical overhead, and your volumes stay under 2,000 tasks/month.",
  "bestFor": "Non-technical teams needing simple automations | Companies using niche apps only Zapier supports | Low-volume workflows (under 2,000 tasks/month) | Quick prototyping before migrating to cheaper tools",
  "hiddenCosts": [
    "Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts)",
    "Loops multiply tasks: processing 50 items in a loop uses 50 tasks per action step",
    "Failed retries still burn tasks -- automatic retries on errors consume your quota even if they never succeed",
    "~70 premium apps (Salesforce, Xero, Zendesk) require a paid plan -- you cannot use them on Free",
    "Overage tasks are billed at ~1.25x the base per-task rate",
    "Polling triggers check for data every 1-15 min and can trigger tasks even when no new data exists"
  ],
  "recentChanges": [],
  "priceHistory": [
    {
      "date": "2026-10-31",
      "entryPrice": 19.99,
      "plans": [
        {
          "name": "Free",
          "price": "Free"
        },
        {
          "name": "Professional",
          "price": "$19.99/month"
        },
        {
          "name": "Team",
          "price": "$69/month"
        },
        {
          "name": "Enterprise",
          "price": "Contact us"
        }
      ],
      "source": "read",
      "url": null
    }
  ],
  "partnerLink": false,
  "provenance": {
    "lastVerifiedAt": "2026-10-31",
    "sourceUrl": "https://zapier.com/pricing",
    "confidence": "high"
  },
  "source": "Toolradar",
  "citation": "Toolradar, verified 2026-10-31, https://toolradar.com/tools/zapier/pricing",
  "affiliateUrl": "https://toolradar.com/api/go/zapier?ref=mcp&key=json",
  "toolradarUrl": "https://toolradar.com/tools/zapier/pricing"
}