10 Best AR/VR Development Tools in 2026

Luma AI creates photorealistic 3D models and scenes from photos and videos using neural radiance fields. Creators capture real objects and environments for use in games, AR, and visual effects. The platform makes 3D capture accessible on mobile devices.

floors.js transforms static websites into dynamic, interactive 3D environments, reminiscent of Habbo Hotel. It allows website owners to see their visitors as 3D avatars exploring pages (which become 'rooms') in real-time. This tool enables direct, real-time communication with visitors as they browse, addressing the common problem of websites feeling static and lacking immediate interaction. The product is designed for anyone with a website, from static sites to those built with Next.js, WordPress, or Shopify, who wants to engage with their audience more directly and understand their browsing experience. By turning pages into chat rooms, floors.js provides a unique way to offer support, answer questions, and foster a sense of community, potentially increasing engagement and conversions by allowing immediate interaction with interested visitors. Installation is simple, requiring just one line of code, and it operates without a backend, SDK, or complex configuration. Visitors appear instantly as blocky 3D avatars with random names, requiring no signup or personal information, ensuring a frictionless experience. The system is WebSocket-powered for live updates and is designed to be GDPR-friendly with no cookies or personal data tracking.

Stride Engine is a free and open-source cross-platform C# game engine designed for creating 2D and 3D games, as well as other interactive content for desktop and VR. It provides a robust toolchain, including the Stride Game Studio, which simplifies asset creation, management, and modification with features like nested prefabs, UI, scene, sprite, and curve editors. The engine emphasizes next-gen graphics capabilities, offering photorealistic rendering, PBR materials, light probes, post-effects, and support for modern graphics APIs like DirectX 12 and Vulkan. Developers can leverage C# 14 scripting with .NET 10, benefiting from IntelliSense, code navigation, and hot reload for rapid prototyping. Stride is built for performance with multi-threading, an integrated physics system, navigation meshes, and optimized VR support. It aims to provide a reliable and customizable platform for both indie and AAA developers, allowing them to focus on creative ideas rather than low-level technical concerns. The engine is fully open source, encouraging community collaboration and contributions.

Ready Player Me was a cross-platform avatar creation system that let game developers integrate customizable 3D avatars into their applications. The platform enabled users to create personalized avatars from selfies or manual customization, then carry those avatars across thousands of supported games and apps. In December 2025, Netflix acquired Ready Player Me and shut down the public service on January 31, 2026. The technology is now used exclusively within Netflix gaming ecosystem. Developers previously using the platform must migrate to alternatives.

Sketchfab is a comprehensive platform for managing, distributing, and showcasing 3D and Augmented Reality (AR) experiences on the web. It provides a market-leading 3D player that is interactive, configurable, and ready for VR and AR, working across all operating systems, browsers, and devices. Users can embed 3D models anywhere online, including for e-commerce, advertising, and social media. The platform also features a powerful online 3D editor with a Physically Based Rendering (PBR) toolset, allowing creators to set up lighting, materials, animation, audio, annotations, and VR positioning for their models. It serves a vast community of 3D creators, offering opportunities to get inspired, showcase skills, and learn from others. Additionally, Sketchfab includes a marketplace, Fab, for buying and selling 3D models.

Niantic Spatial Platform, powered by Lightship, is a robust SDK designed for Unity developers to create immersive augmented reality (AR) experiences that interact with the real world. It provides advanced tools for precise real-world localization, enabling developers to anchor virtual content to specific geographic locations with centimeter-level accuracy using its Visual Positioning System (VPS) and World Pose System (WPS). The platform also offers sophisticated AR effects that enhance the realism of virtual content. These include real-time depth sensing, occlusion, and meshing capabilities that work across various devices, even those without LiDAR. Additionally, it features scene segmentation and object detection to allow AR content to intelligently interact with and understand the physical environment. Niantic Spatial is ideal for developers looking to build next-generation AR applications that blend digital and physical realities seamlessly.

World Labs is a leading spatial intelligence company focused on building frontier AI models that can perceive, generate, reason, and interact with the 3D world. Their flagship product, Marble, enables users to create spatially consistent, high-fidelity, and persistent 3D environments from various inputs like text, images, videos, or 360 panoramas. This technology aims to unlock new forms of storytelling, creativity, design, simulation, and immersive experiences across virtual and physical realms. Marble is designed for a wide range of professionals and creatives, including artists, filmmakers, game developers, architects, and robotics researchers. It provides tools for interactive editing, precise 3D layout control, and the ability to expand and combine generated worlds. The platform supports versatile outputs, allowing integration into existing workflows through various 2D and 3D formats. World Labs also offers Marble Labs, a hub for case studies, tutorials, and documentation to help users explore and master the capabilities of their spatial AI.

Zappar provides a comprehensive ecosystem for creating and scaling immersive experiences, encompassing AR, VR, and WebXR software, hardware, and creative services. It caters to businesses looking to enhance customer engagement, memorability, and brand loyalty through interactive 3D content. The platform offers tools for both no-code creators and experienced developers, enabling the creation of impactful experiences across various devices and platforms. Beyond general XR creation, Zappar also addresses specific needs like accessible product information through Zapvision, an award-winning assistive technology that uses Accessible QR codes (AQR) to provide information to people with sight loss. This makes product packaging and physical spaces more inclusive. The platform is designed for a wide range of industries including retail, marketing, events, and learning & development, aiming to drive engagement, conversion, and productivity.

Niantic develops augmented reality (AR) games and applications that encourage users to explore the real world. Their products blend digital content with physical locations, transforming everyday environments into interactive playgrounds. The platform is designed for individuals who enjoy outdoor activities, social interaction, and immersive digital experiences tied to their surroundings. By leveraging location-based technology, Niantic fosters a sense of community and encourages physical activity. The core benefit of Niantic's offerings is the unique combination of gaming and real-world exploration. Users engage with popular franchises and original content while discovering new places and interacting with others in their local communities. The applications are built to be accessible to a wide audience, promoting outdoor adventure and shared experiences through AR technology.

MoreThanReal provides AI-driven solutions for beauty brands and retailers to enhance the online shopping experience. It addresses the challenges customers face in choosing the right makeup, skincare, and haircare products by offering personalized recommendations and virtual try-on capabilities. The platform aims to reduce purchase hesitation, lower return rates, and boost conversion by giving customers confidence in their product choices. The core offerings include a Virtual Try-on service that uses color and skin analysis to provide realistic virtual makeup applications, and an AI Beauty Agent that delivers tailored advice through platforms like WhatsApp and brand-specific apps. This agent offers virtual makeup, skin and hair analysis, and personalized beauty routines, all while maintaining brand voice and values. MoreThanReal's algorithms are specifically designed to be inclusive, reflecting diverse skin tones and backgrounds, particularly those found in Brazil, ensuring a representative experience for a global audience.