GoTo Meeting vs BigMarker: Which Should You Choose in 2026?
Choosing between GoTo Meeting and BigMarker comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
GoTo Meeting
Video conferencing for businesses
Best for you if:
- • You want the higher-rated option (7.8/10 vs 0.0/10)
- • You need video conferencing features specifically
- • GoTo Meeting is a video conferencing platform for online meetings and webinars
- • It provides HD video, screen sharing, and recording for remote collaboration
BigMarker
Video-powered marketing platform
Best for you if:
- • You need webinar features specifically
- • You need video-powered marketing platform
- • You need professional-grade features
| At a Glance |  GoTo Meeting | |
|---|---|---|
Price | Paid | Paid |
Best For | Video Conferencing | Webinar |
Rating | 78/100 | —/100 |
| Feature | GoTo Meeting | BigMarker |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | 78 | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 161 |
| Categories | Video ConferencingScreen Sharing | WebinarLive Streaming |
Understanding the Differences
Both GoTo Meeting and BigMarker solve similar problems, but they approach them differently.GoTo Meeting positions itself as "video conferencing for businesses" while BigMarkerfocuses on "video-powered marketing platform". These differences matter depending on what you're trying to accomplish.
When to Choose GoTo Meeting
GoTo Meeting makes sense if you're looking for a comprehensive paid solution. With a score of 78/100, it's our top pick in this comparison.
When to Choose BigMarker
BigMarker is worth considering if you need a professional-grade tool.
Who Should Use What?
Bootstrapped or small team?
Neither is free, but both have their value. Test them both and see which clicks.
We'd pick: BigMarker
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. GoTo Meeting handles scale better in our testing.
We'd pick: GoTo Meeting
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. GoTo Meeting is built for organizations like yours.
We'd pick: GoTo Meeting
Still not sure? Answer these 3 questions
How much can you spend?
Both are paid tools. If money isn't the issue, go with GoTo Meeting—it scored higher.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated GoTo Meeting higher (78/100). But the community has upvoted BigMarker more (161 votes). Pick your source of truth.
Key Takeaways
What GoTo Meeting Does Better
- Higher overall score (78/100)
- Our recommendation for most use cases
Consider BigMarker If
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with GoTo Meeting (78/100). But the honest answer is that "better" depends on your situation. GoTo Meeting scores higher in our analysis, but BigMarker might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is GoTo Meeting or BigMarker better?
Based on our analysis, GoTo Meeting scores higher with 78/100. GoTo Meeting ispaid while BigMarker is paid. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from GoTo Meeting to BigMarker easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do GoTo Meeting and BigMarker offer free trials?
Most software in this category offers free trials or free tiers. GoTo Meeting is paid with potential trial.BigMarker is paid with potential trial. Visit their websites for current trial offers.