Hotjar Surveys vs Electric Twin: Which Should You Choose in 2026?
Choosing between Hotjar Surveys and Electric Twin comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 22, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Hotjar Surveys
Build responsive surveys to understand your prospects and customers better.
Best for you if:
- • You want to try before committing
- • Build and share responsive surveys to collect customer insights.
- • Understand customer needs and thoughts to improve user experience.
Electric Twin
Generate instant consumer insights with AI-powered synthetic audiences.
Best for you if:
- • Simulates customer behavior with synthetic audiences for rapid insights.
- • Tests copy, campaigns, and product ideas in seconds, not weeks.
| At a Glance | ||
|---|---|---|
Price | Free + Paid | Paid |
Best For | Survey Tools | Survey Tools |
Rating | —/100 | —/100 |
| Feature | Hotjar Surveys | Electric Twin |
|---|---|---|
| Pricing Model | Freemium | Paid |
| Editorial Score | — | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Survey ToolsCustomer Feedback | Survey ToolsA/B Testing |
How Hotjar Surveys and Electric Twin Compare
Hotjar Surveys
Build responsive surveys to understand your prospects and customers better.
Free tier available
Electric Twin
Generate instant consumer insights with AI-powered synthetic audiences.
Paid
Who Should Use What?
On a budget?
Hotjar Surveys has a free tier. Electric Twin is paid only.
Go with: Hotjar Surveys
Want the highest-rated option?
Neither has been rated yet.
Go with: Hotjar Surveys
Value user reviews?
Neither has user reviews yet.
Go with: Hotjar Surveys
3 Questions to Help You Decide
What's your budget?
Hotjar Surveys is freemium. Electric Twin is paid. Hotjar Surveys lets you start free.
What's your use case?
Both are survey tools tools. Compare their specific features to decide.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Hotjar Surveys
- Free tier available
- Our pick for this comparison
Electric Twin
The Bottom Line
Hotjar Surveys is our pick.
Frequently Asked Questions
Is Hotjar Surveys or Electric Twin better?
Hotjar Surveys scores high/100 in our evaluation. Hotjar Surveys is freemium and Electric Twin is paid.
What are Hotjar Surveys and Electric Twin used for?
Hotjar Surveys: Build responsive surveys to understand your prospects and customers better.. Electric Twin: Generate instant consumer insights with AI-powered synthetic audiences..
What does Hotjar Surveys cost vs Electric Twin?
Hotjar Surveys is freemium (free tier + paid plans). Electric Twin is a paid tool. Visit their websites for detailed pricing.

