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Sprout Social vs Buffer: Which Should You Choose in 2026?

Choosing between Sprout Social and Buffer comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

By Toolradar Team · Last updated February 28, 2026 · Methodology

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Sprout Social

Social media management & analytics

Best for you if:

  • • You want the higher-rated option (8.6/10 vs 8.3/10)
  • Social media management platform
  • Unified inbox for all messages

Buffer

Grow your audience on social media

Best for you if:

  • • You want to try before committing
  • Simple social media scheduling
  • Multi-platform posting
At a Glance
Sprout SocialSprout Social
BufferBuffer
Price
PaidFree + Paid
Best For
Social Media ManagementSocial Media Management
Rating
86/10083/100
FeatureSprout SocialBuffer
Pricing ModelPaidFreemium
Editorial Score
86
83
Community RatingNo ratings yetNo ratings yet
Total Reviews00
Community Upvotes
0
0
Categories
Social Media ManagementWeb Analytics
Social Media ManagementContent Marketing

How Sprout Social and Buffer Compare

Sprout Social

Social media management & analytics

Paid · 86/100 score

Buffer

Grow your audience on social media

Free tier available · 83/100 score

Who Should Use What?

On a budget?

Buffer has a free tier. Sprout Social is paid only.

Go with: Buffer

Want the highest-rated option?

Sprout Social: 86/100. Buffer: 83/100.

Go with: Sprout Social

Value user reviews?

Neither has user reviews yet.

Go with: Sprout Social

3 Questions to Help You Decide

1

What's your budget?

Sprout Social is paid. Buffer is freemium. Buffer lets you start free.

2

What's your use case?

Both are social media management tools. Compare their specific features to decide.

3

How important are ratings?

Sprout Social scores higher: 86/100 vs 83/100.

Key Takeaways

Sprout Social

  • Higher score: 86/100 vs 83
  • Our pick for this comparison

Buffer

  • Has a free tier

The Bottom Line

Sprout Social (86/100) is our pick. Buffer has a free tier if you want to test without paying.

Frequently Asked Questions

Is Sprout Social or Buffer better?

Sprout Social scores 86/100 in our evaluation. Sprout Social is paid and Buffer is freemium.

What are Sprout Social and Buffer used for?

Sprout Social: Social media management & analytics. Buffer: Grow your audience on social media.

What does Sprout Social cost vs Buffer?

Sprout Social is a paid tool. Buffer is freemium (free tier + paid plans). Visit their websites for detailed pricing.

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