Wisely

Wisely, now powered by Olo, is a Customer Intelligence platform designed specifically for restaurants. It unifies customer data from various sources like POS, loyalty programs, online orders, and feedback to create a comprehensive profile for each guest. This intelligence is then leveraged across different aspects of the restaurant operation, including front-of-house management, marketing automation, and strategic decision-making. The platform helps restaurants move beyond transactional interactions to build lasting customer relationships. It provides tools for operations intelligence, such as smart waitlist and reservation management, and order management for dine-in and take-out. For marketing, it offers automation capabilities for targeted messaging based on customer segmentation. Additionally, its Customer Data Platform (CDP) and sentiment analysis features provide decision intelligence to optimize menus, staffing, and location strategies, ultimately driving profitability and customer loyalty.