Appfigures vs Swipe File: Which Should You Choose in 2026?
Choosing between Appfigures and Swipe File comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Appfigures
All-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
Best for you if:
- • You need app store optimization features specifically
- • Consolidates app performance data from all major app stores into one dashboard.
- • Provides ASO tools and Apple Ads intelligence to optimize discoverability and ad spend.
Swipe File
Discover and analyze effective marketing and copywriting examples from top brands and creators.
Best for you if:
- • You need copywriting features specifically
- • Curated collection of marketing and copywriting examples.
- • Provides detailed analysis and actionable insights for each example.
| At a Glance |  Appfigures |  Swipe File |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | App Store Optimization | Copywriting |
Rating | —/100 | —/100 |
| Feature | Appfigures | Swipe File |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | — | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | App Store OptimizationMobile Analytics | CopywritingAdvertising |
Understanding the Differences
Both Appfigures and Swipe File solve similar problems, but they approach them differently.Appfigures positions itself as "all-in-one platform for app intelligence, aso tools, and analytics across major app stores." while Swipe Filefocuses on "discover and analyze effective marketing and copywriting examples from top brands and creators.". These differences matter depending on what you're trying to accomplish.
When to Choose Appfigures
Appfigures makes sense if you're looking for a budget-friendly option with a free tier solution.
When to Choose Swipe File
Swipe File is worth considering if you need a flexible option with both free and paid tiers tool.
Who Should Use What?
Bootstrapped or small team?
When every dollar counts, Appfigures lets you get started without pulling out your credit card.
We'd pick: Appfigures
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Swipe File is built for teams that are leveling up.
We'd pick: Swipe File
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Both have enterprise tiers—compare their security features.
We'd pick: Appfigures
Still not sure? Answer these 3 questions
How much can you spend?
Tight budget? Start free with Appfigures, upgrade when you're ready.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Appfigures higher (/100). But the community has upvoted Swipe File more (0 votes). Pick your source of truth.
Key Takeaways
What Appfigures Does Better
- Our recommendation for most use cases
Consider Swipe File If
- You want to start free and scale later
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Appfigures. But the honest answer is that "better" depends on your situation. Appfigures scores higher in our analysis, but Swipe File might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Appfigures or Swipe File better?
Based on our analysis, Appfigures scores higher with high/100. Appfigures isfreemium while Swipe File is freemium. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Appfigures to Swipe File easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Appfigures and Swipe File offer free trials?
Most software in this category offers free trials or free tiers. Appfigures is freemium with a free tier.Swipe File is freemium with a free tier. Visit their websites for current trial offers.