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Appfigures

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All-in-one platform for app intelligence, ASO tools, and analytics across major app stores.

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Reviews onG2Capterra
21 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Centralized view of all app data from various sources

Biggest con

Specific cons are not mentioned in the provided text.

TL;DR - Appfigures

  • Consolidates app performance data from all major app stores into one dashboard.
  • Provides ASO tools and Apple Ads intelligence to optimize discoverability and ad spend.
  • Offers detailed analytics on downloads, revenue, reviews, and competitor performance.
Pricing: Free plan available
Best for: Growing teams
4.3/5 across review platforms

What is Appfigures?

Editorial review
Appfigures is a comprehensive platform designed for app developers, game developers, market analysts, growth marketers, and enterprises to track, analyze, and optimize their app performance. It consolidates data from various app stores and ad networks into a single dashboard, providing insights into downloads, revenue, reviews, and ad spend. The platform offers tools for App Store Optimization (ASO) to help apps get discovered, Apple Ads Intelligence for optimizing ad campaigns, and Universal Analytics for a complete view of app performance. Users can benchmark against competitors, identify market trends, and make data-driven decisions to drive growth and improve ROI. It aims to simplify data management and reporting, allowing users to focus more on building and marketing their apps.

Available on: Web

Pros & Cons

Pros

  • Centralized view of all app data from various sources
  • Accurate and reliable data for informed decision-making
  • Tools for both organic (ASO) and paid (Apple Ads) growth
  • Supports a wide range of user roles from indie developers to enterprises
  • Offers a free Starter plan for up to 5 apps

Cons

  • Specific cons are not mentioned in the provided text.

Ratings Across the Web

4.3(21 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Universal Analytics for downloads, revenue, and reviewsApp Intelligence for benchmarking and competitor analysisASO Tools for keyword discovery and metadata optimizationApple Ads Intelligence for campaign optimizationAd Spend Consolidation across multiple ad networksReal-time alerts for data changesAutomated reports delivered daily or weeklyData export in multiple formats (Excel, CSV)

Pricing Plans

Free Trial

Pricing checked Jun 19, 2026

Starter

Free

Connect

$9.99 / mo

  • Essential app store connection tools
  • 5 Apps, then $1.99 each
  • 25 Keywords
  • 0 Premium Competitors
  • Track downloads & revenue
  • Subscription analytics
  • Accurate payment reports
  • Ad spend

Monitor

$44.99 / mo

  • Stay on top of your app’s performance.
  • 5 Apps, then $1.99 each
  • 100 Keywords
  • 0 Premium Competitors
  • Everything in Connect
  • Daily keyword rank updates
  • Keyword popularity scores
  • ASO performance snapshot

Optimize

$149.99 / mo

  • Boost your visibility with smarter ASO.
  • 5 Apps, then $1.99 each
  • 500 Keywords
  • 0 Premium Competitors
  • Everything in Monitor
  • Competitor keyword tracking
  • Real-time keyword analysis
  • Track downloads & revenue

Boost

$299.99 / mo

  • All-in-one performance and growth tracking.
  • 5 Apps, then $1.99 each
  • 1,000 Keywords
  • 0 Premium Competitors
  • Everything in Optimize
  • DPR, Download, and Revenue estimates in Keyword Inspector
  • Apple Ads Intelligence

Grow

$599.99 / mo

  • The complete growth intelligence package.
  • 5 Apps, then $1.99 each
  • 2,500 Keywords
  • 25 Premium Competitors
  • Everything in Boost
  • Global download estimates
  • Audience demographics
  • Ratings & reviews tracking

Connect (Annual)

$7.99 / mo

  • Essential app store connection tools
  • 5 Apps, then $1.99 each
  • 25 Keywords
  • 0 Premium Competitors
  • Track downloads & revenue
  • Subscription analytics
  • Accurate payment reports
  • Ad spend

Monitor (Annual)

$35.99 / mo

  • Stay on top of your app’s performance.
  • 5 Apps, then $1.99 each
  • 100 Keywords
  • 0 Premium Competitors
  • Everything in Connect
  • Daily keyword rank updates
  • Keyword popularity scores
  • ASO performance snapshot

Optimize (Annual)

$119.99 / mo

  • Boost your visibility with smarter ASO.
  • 5 Apps, then $1.99 each
  • 500 Keywords
  • 0 Premium Competitors
  • Everything in Monitor
  • Competitor keyword tracking
  • Real-time keyword analysis
  • Track downloads & revenue

Boost (Annual)

$249.99 / mo

  • All-in-one performance and growth tracking.
  • 5 Apps, then $1.99 each
  • 1,000 Keywords
  • 0 Premium Competitors
  • Everything in Optimize
  • DPR, Download, and Revenue estimates in Keyword Inspector
  • Apple Ads Intelligence

Grow (Annual)

$449.99 / mo

  • The complete growth intelligence package.
  • 5 Apps, then $1.99 each
  • 2,500 Keywords
  • Unlimited Premium Competitors
  • Everything in Boost
  • Global download estimates
  • Audience demographics
  • Ratings & reviews tracking

Reviews

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4.3/5

Across 21 verified user reviews on G2, Capterra

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Appfigures FAQ

How does Appfigures help app developers optimize their app store presence?

Appfigures provides App Store Optimization (ASO) tools that help apps improve their discoverability and ranking within major app stores. It also offers Apple Ads Intelligence to optimize ad campaigns, contributing to both organic and paid growth strategies.

Which teams benefit most from using Appfigures?

Appfigures is suitable for a wide range of users, including app developers, game developers, market analysts, growth marketers, and enterprises. It provides tools and insights relevant to anyone tracking, analyzing, and optimizing app performance.

How is Appfigures priced?

Appfigures offers a free Starter plan for users with up to 5 apps, allowing access to basic features. For more extensive usage and advanced functionalities, paid plans are available.

Can Appfigures integrate data from various sources?

Yes, Appfigures consolidates data from various app stores and ad networks into a single dashboard. This provides users with a centralized view of all their app data, including downloads, revenue, reviews, and ad spend.

How does Appfigures compare to SensorTower?

Appfigures, like SensorTower, offers comprehensive app intelligence and analytics, but it emphasizes consolidating data from various app stores and ad networks into a single dashboard. It also provides specific tools for Apple Ads Intelligence, alongside its ASO capabilities.

What kind of insights can users gain from Appfigures' analytics?

Users can gain insights into app performance through Universal Analytics, which includes tracking downloads, revenue, reviews, and ad spend. The platform also enables benchmarking against competitors and identifying market trends to inform data-driven decisions.

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