Appfigures
Claim this toolAll-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
Visit WebsiteThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Centralized view of all app data from various sources
Biggest con
Meaningful ASO capability sits behind a steep pricing ladder, since hourly keyword rank updates and full app intelligence (downloads and revenue estimates) only unlock on the Optimize plan at 149.99 dollars per month or higher, while cheaper tiers show only last-month estimates.
TL;DR - Appfigures
- Consolidates app performance data from all major app stores into one dashboard.
- Provides ASO tools and Apple Ads intelligence to optimize discoverability and ad spend.
- Offers detailed analytics on downloads, revenue, reviews, and competitor performance.
What is Appfigures?
Available on: Web
Pros & Cons
Pros
- Centralized view of all app data from various sources
- Accurate and reliable data for informed decision-making
- Tools for both organic (ASO) and paid (Apple Ads) growth
- Supports a wide range of user roles from indie developers to enterprises
- Offers a free Starter plan for up to 5 apps
Cons
- Meaningful ASO capability sits behind a steep pricing ladder, since hourly keyword rank updates and full app intelligence (downloads and revenue estimates) only unlock on the Optimize plan at 149.99 dollars per month or higher, while cheaper tiers show only last-month estimates.
- Tracking an app portfolio gets expensive fast because every plan covers just 5 apps and then charges 1.99 dollars per month for each additional app on top of the base subscription.
- Keyword tracking is tightly capped on lower tiers, with only 25 keywords on the entry Connect plan and 100 on Monitor, so teams monitoring hundreds of keywords are pushed up to the 149.99 dollar Optimize tier.
- Competitor benchmarking is heavily gated, as the entry and Monitor plans include zero premium competitors and Optimize allows just one, meaning serious competitive analysis requires the 449.99 dollar Boost tier or the 999.99 dollar Amplify tier for unlimited tracking.
Ratings Across the Web
Appfigures holds an aggregate rating of 4.2 out of 5 from 22 reviews across G2 and Capterra, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
Pricing Plans
Free TrialPricing checked Sep 17, 2026
Starter
Free
Connect
$9.99 / mo
- Essential app store connection tools
- 5 Apps, then $1.99 each
- 25 Keywords
- 0 Premium Competitors
- Track downloads & revenue
- Subscription analytics
- Accurate payment reports
- Ad spend
Monitor
$44.99 / mo
- Stay on top of your app’s performance.
- 5 Apps, then $1.99 each
- 100 Keywords
- 0 Premium Competitors
- Everything in Connect
- Daily keyword rank updates
- Keyword popularity scores
- ASO performance snapshot
Optimize
$149.99 / mo
- Boost your visibility with smarter ASO.
- 5 Apps, then $1.99 each
- 500 Keywords
- 0 Premium Competitors
- Everything in Monitor
- Competitor keyword tracking
- Real-time keyword analysis
- Track downloads & revenue
Boost
$299.99 / mo
- All-in-one performance and growth tracking.
- 5 Apps, then $1.99 each
- 1,000 Keywords
- 0 Premium Competitors
- Everything in Optimize
- DPR, Download, and Revenue estimates in Keyword Inspector
- Apple Ads Intelligence
Grow
$599.99 / mo
- The complete growth intelligence package.
- 5 Apps, then $1.99 each
- 2,500 Keywords
- 25 Premium Competitors
- Everything in Boost
- Global download estimates
- Audience demographics
- Ratings & reviews tracking
Connect (Annual)
$7.99 / mo
- Essential app store connection tools
- 5 Apps, then $1.99 each
- 25 Keywords
- 0 Premium Competitors
- Track downloads & revenue
- Subscription analytics
- Accurate payment reports
- Ad spend
Monitor (Annual)
$35.99 / mo
- Stay on top of your app’s performance.
- 5 Apps, then $1.99 each
- 100 Keywords
- 0 Premium Competitors
- Everything in Connect
- Daily keyword rank updates
- Keyword popularity scores
- ASO performance snapshot
Optimize (Annual)
$119.99 / mo
- Boost your visibility with smarter ASO.
- 5 Apps, then $1.99 each
- 500 Keywords
- 0 Premium Competitors
- Everything in Monitor
- Competitor keyword tracking
- Real-time keyword analysis
- Track downloads & revenue
Boost (Annual)
$249.99 / mo
- All-in-one performance and growth tracking.
- 5 Apps, then $1.99 each
- 1,000 Keywords
- 0 Premium Competitors
- Everything in Optimize
- DPR, Download, and Revenue estimates in Keyword Inspector
- Apple Ads Intelligence
Grow (Annual)
$449.99 / mo
- The complete growth intelligence package.
- 5 Apps, then $1.99 each
- 2,500 Keywords
- Unlimited Premium Competitors
- Everything in Boost
- Global download estimates
- Audience demographics
- Ratings & reviews tracking
Is Appfigures worth the price?
Appfigures offers a tiered pricing model that starts generously with a free tier and scales up significantly.
The 'Connect' tier at $9.99/month is very fair for essential tracking, but the jump to 'Monitor' at $44.99/month for more ASO features is quite steep. This pricing structure is best for individual developers or small teams starting out, scaling up to larger enterprises with significant app portfolios and marketing budgets.
Hidden Costs & Gotchas
Additional apps cost $1.99 each after 5
Reviews
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Appfigures FAQ
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Source: appfigures.com