Appfigures
Claim this toolAll-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
From $9.99/mo flat, billed monthly (free plan available) Visit WebsiteThe Bottom Line
- Price
- From $9.99/mo flat, billed monthly (free plan available). Compare plans
Key facts
- Consolidates app performance data from all major app stores into one dashboard.
- Provides ASO tools and Apple Ads intelligence to optimize discoverability and ad spend.
- Offers detailed analytics on downloads, revenue, reviews, and competitor performance.
Pros
- Centralized view of all app data from various sources
- Accurate and reliable data for informed decision-making
- Tools for both organic (ASO) and paid (Apple Ads) growth
- Supports a wide range of user roles from indie developers to enterprises
- Offers a free Starter plan for up to 5 apps
Cons
- Meaningful ASO capability sits behind a steep pricing ladder, since hourly keyword rank updates and full app intelligence (downloads and revenue estimates) only unlock on the Optimize plan at 149.99 dollars per month or higher, while cheaper tiers show only last-month estimates.
- Tracking an app portfolio gets expensive fast because every plan covers just 5 apps and then charges 1.99 dollars per month for each additional app on top of the base subscription.
- Keyword tracking is tightly capped on lower tiers, with only 25 keywords on the entry Connect plan and 100 on Monitor, so teams monitoring hundreds of keywords are pushed up to the 149.99 dollar Optimize tier.
- Competitor benchmarking is heavily gated, as the entry and Monitor plans include zero premium competitors and Optimize allows just one, meaning serious competitive analysis requires the 449.99 dollar Boost tier or the 999.99 dollar Amplify tier for unlimited tracking.
What is Appfigures?
Available on: Web
Ratings Across the Web
Appfigures holds an aggregate rating of 4.2 out of 5 from 22 reviews across G2 and Capterra, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
- Universal Analytics for downloads, revenue, and reviews
- App Intelligence for benchmarking and competitor analysis
- ASO Tools for keyword discovery and metadata optimization
- Apple Ads Intelligence for campaign optimization
- Ad Spend Consolidation across multiple ad networks
- Real-time alerts for data changes
- Automated reports delivered daily or weekly
- Data export in multiple formats (Excel, CSV)
Pricing Plans
Free TrialPricing checked Nov 7, 2026. Source: appfigures.com/pricing, read Nov 7, 2026
| Plan | Price | Details |
|---|---|---|
| Starter | Free |
|
| Connect | $9.99 / mo |
+8 more Show less
|
| Monitor | $44.99 / mo |
+7 more Show less
|
| Optimize | $149.99 / mo |
+7 more Show less
|
| Boost | $599.99 / mo |
+4 more Show less
|
| Amplify | $1,399.99 / mo |
|
Is Appfigures worth the price?
Appfigures offers a tiered pricing model that starts generously with a free tier and scales up significantly.
The 'Connect' tier at $9.99/month is very fair for essential tracking, but the jump to 'Monitor' at $44.99/month for more ASO features is quite steep. This pricing structure is best for individual developers or small teams starting out, scaling up to larger enterprises with significant app portfolios and marketing budgets.
Hidden Costs & Gotchas
Additional apps cost $1.99 each after 5
Recent pricing updates
Changes we detected on the Appfigures pricing page.
- Plans changed: Boost went from $299.99 to $599.99 a month; Amplify added at $1,399.99 a month; Grow, Connect (Annual), Monitor (Annual), Optimize (Annual), Boost (Annual), Grow (Annual) removed.
Appfigures by the numbers
Toolradar data: Appfigures's entry paid plan ($9.99/mo flat, billed monthly) ranks #2 of 14 for price among the Advertising tools with a verified entry price as a flat team plan, where the median is $46/mo flat. Its head-to-head comparison pages had 54 visits in the last 30 days, ranking #4 of 27 tools with 20+ compare-page visits in Advertising. As of Nov 2026.
| Metric | Appfigures | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $9.99/mo flat, billed monthly | $46/mo flat | #2 of 14 tools priced as a flat team plan, verified price |
| Free plan | Yes | 18% have one | n/a |
| Listed as an alternative to | 8 tools | 2 | #12 of 109 (joint) |
| User rating | 4.2/5 (across the web, 22 ratings) | 4.4/5 | #35 of 46 (joint) tools with 20+ reviews |
| Compare-page visits, last 30 days | 54 visits | 28 | #4 of 27 tools with 20+ compare-page visits |
Visitors most often compare Appfigures with SensorTower and Toplify (last 30 days, Nov 2026).
Listed as an alternative to: #24 on 2026-10-16 to #12 on 2026-11-11 (rank among 109 tools, 1 is best).
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Advertising data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.
Cite this: Toolradar, “Appfigures by the numbers”, Nov 2026.
Reviews
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Across 22 verified user reviews on G2, Capterra
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Appfigures FAQ
How does Appfigures help app developers optimize their app store presence?
Which teams benefit most from using Appfigures?
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Source: appfigures.com