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Toolradar Data

Advertising Tools Statistics 2026

Live data on Advertising software, computed from the Toolradar catalog. Ratings and review counts are aggregated across third-party review platforms (G2, Capterra, Trustpilot, SourceForge).

81

Advertising tools published and tracked on Toolradar as of August 19, 2026.

See the best Advertising toolsAll statistics

Last updated August 19, 2026. Reviewed by Louis Corneloup.

Key findings

  • Toolradar tracks 81 Advertising tools as of August 19, 2026, 1% of its 10,235-tool directory.
  • Advertising tools average 4.37 out of 5 across 56 rated tools and 37,805 reviews aggregated across third-party review platforms (G2, Capterra, Trustpilot, SourceForge).
  • 26% of Advertising tools offer a free tier, 21 of 81.
  • 80 Advertising tools were added to Toolradar during 2026, 99% of the category.
  • Anyword is the highest-rated Advertising tool at 4.8 out of 5 from 1,622 reviews.

Source: Toolradar catalog, computed live on August 19, 2026.

Headline numbers

Advertising tools published on Toolradar

Source: Toolradar catalog, published status

81

Share of the whole Toolradar directory

Source: 81 of 10,235 published tools

0.8%

User reviews across Advertising tools

Source: aggregated across third-party review platforms (G2, Capterra, Trustpilot, SourceForge), across 56 rated tools

37,805

Average Advertising tool rating, weighted by review volume

Source: aggregated across third-party review platforms (G2, Capterra, Trustpilot, SourceForge); unweighted mean 4.25 / 5 across 56 rated tools

4.37 / 5

Advertising tools added to the directory in 2026

Source: Toolradar createdAt, 99% of the category (directory add date, not vendor launch)

80

Pricing mix

How Advertising tools split between a free path (free, freemium, open-source) and strictly paid.

Tools that offer a free tier

Source: Toolradar pricing labels, 21 of 81 Advertising tools

26%

Tools that are strictly paid

Source: Toolradar pricing labels, 60 of 81 Advertising tools

74%
Paid57·70%Freemium18·22%Free3·4%Contact sales3·4%

Where the reviews come from

Review volume for Advertising tools by third-party platform.

G2 reviews

Across 47 Advertising tools carrying a G2 profile

27,224

Capterra reviews

Across 38 Advertising tools carrying a Capterra profile

6,279

Trustpilot reviews

Across 6 Advertising tools carrying a Trustpilot profile

4,072

SourceForge reviews

Across 6 Advertising tools carrying a SourceForge profile

209

TrustRadius reviews

Across 1 Advertising tool carrying a TrustRadius profile

21

Highest-rated Advertising tools

Top-rated Advertising tools with at least 500 third-party reviews.

Most reviewed Advertising tools

The Advertising tools carrying the most third-party reviews.

Advertising growth in 2026

Advertising tools added to Toolradar in 2026

Source: Toolradar createdAt, 99% of all Advertising tools

80

Explore Advertising tools

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Methodology and sources

Every figure is computed live from the Toolradar catalog, published Advertising tools only. Ratings and review counts are aggregated across third-party review platforms (G2, Capterra, Trustpilot, SourceForge) and are not the site's own reviews. Added in 2026 means added to the Toolradar directory this year, not the vendor's launch date. Leaderboards apply a 500-review floor. See how we rate.