B2B Wave vs Oberlo: Which Should You Choose in 2026?

Choosing between B2B Wave and Oberlo comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

B2B Wave

The simpler B2B eCommerce platform built to make online commerce for wholesalers easy.

Best for you if:

  • • You need e-commerce platforms features specifically
  • Simplifies B2B eCommerce for wholesalers.
  • Enables quick setup and management of online stores and orders.

Oberlo

Dropshipping app for Shopify

Best for you if:

  • • You want the higher-rated option (7.8/10 vs 0.0/10)
  • • You want to try before committing
  • • You need dropshipping features specifically
  • Oberlo was a dropshipping app for Shopify that has been discontinued
  • It helped merchants find and import products from suppliers
At a Glance
B2B WaveB2B Wave
OberloOberlo
Price
PaidFree + Paid
Best For
E-commerce PlatformsDropshipping
Rating
/10078/100
FeatureB2B WaveOberlo
Pricing ModelPaidFreemium
Editorial Score
78
Community RatingNo ratings yetNo ratings yet
Total Reviews00
Community Upvotes
0
0
Categories
E-commerce PlatformsInventory Management
DropshippingE-commerce Platforms

Understanding the Differences

Both B2B Wave and Oberlo solve similar problems, but they approach them differently.B2B Wave positions itself as "the simpler b2b ecommerce platform built to make online commerce for wholesalers easy." while Oberlofocuses on "dropshipping app for shopify". These differences matter depending on what you're trying to accomplish.

When to Choose B2B Wave

B2B Wave makes sense if you're looking for a comprehensive paid solution.

When to Choose Oberlo

Oberlo is worth considering if you need a flexible option with both free and paid tiers tool. Scoring 78/100, it edges ahead in our evaluation.

Who Should Use What?

Bootstrapped or small team?

Oberlo won't cost you anything to start, which is exactly what early-stage teams need.

We'd pick: Oberlo

Growing fast?

Your team doubled last quarter and you need tools that won't break when you add 50 more people. Oberlo is built for teams that are leveling up.

We'd pick: Oberlo

Enterprise with complex needs?

You need SSO, compliance certifications, and a support team that picks up the phone. B2B Wave is built for organizations like yours.

We'd pick: B2B Wave

Still not sure? Answer these 3 questions

1

How much can you spend?

Want to test first? Oberlo has a free tier to get you started.

2

Do you care what other users think?

Both have similar review counts. Read a few before you commit.

3

Expert opinion or crowd wisdom?

Our team rated Oberlo higher (78/100). But the community has upvoted Oberlo more (0 votes). Pick your source of truth.

Key Takeaways

What Oberlo Does Better

  • Higher overall score (78/100)
  • Our recommendation for most use cases

Consider B2B Wave If

  • Its specific features better match your workflow
  • You prefer its interface or design approach

The Bottom Line

If we had to pick one, we'd go with Oberlo (78/100). But the honest answer is that "better" depends on your situation. Oberlo scores higher in our analysis, but B2B Wave might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.

Frequently Asked Questions

Is B2B Wave or Oberlo better?

Based on our analysis, Oberlo scores higher with 78/100. B2B Wave ispaid while Oberlo is freemium. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.

Can I switch from B2B Wave to Oberlo easily?

Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.

Do B2B Wave and Oberlo offer free trials?

Most software in this category offers free trials or free tiers. B2B Wave is paid with potential trial.Oberlo is freemium with a free tier. Visit their websites for current trial offers.

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