B2B Wave is an eCommerce platform specifically designed for wholesale and B2B businesses. It simplifies the process of setting up and managing an online store, allowing businesses to launch their B2B presence in weeks rather than months. The platform facilitates quick order taking and management, and offers integrations with existing inventory, ERP, and accounting systems. This solution is ideal for wholesalers looking to streamline their sales operations, manage products efficiently, and gain valuable insights into their business performance from a single platform. It aims to provide a user-friendly experience for both the business owner and their B2B customers, making wholesale online transactions more accessible and manageable.

Available on: Web

Data compiled by Toolradar Pricing checked Oct 20, 2026 · How we evaluate

Source b2bwave.com

Ratings Across the Web

4.8 (76 reviews)

B2B Wave holds an aggregate rating of 4.8 out of 5 from 76 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

B2B store setup
Order management
Inventory integration
ERP integration
Accounting integration
Business performance insights
Product management
Product feeds

Pricing Plans

Free Trial

Pricing checked Oct 20, 2026. Source: b2bwave.com/pricing, read Oct 20, 2026

B2B Wave plans and prices, checked October 2026
Plan	Price	Details
Pro	$295 / month USD	Unlimited orders Unlimited quotes Unlimited customers +12 more Show less 20,000 products 10 users (Admins & Sales Reps) 20 customer price lists Add your logo & colors Daily backups Sales rep app (Android & iOS) Third-party integrations Connect your domain Multilingual & translated content API Onboarding/setup assistance optional Email support standard
Enterprise	Contact us	Unlimited orders Unlimited quotes Unlimited customers +15 more Show less Unlimited products Unlimited users (Admins & Sales Reps) Unlimited customer price lists Add your logo & colors Daily backups Sales rep app (Android & iOS) Third-party integrations Connect your domain Multilingual & translated content API Onboarding/setup assistance Email support priority Phone support Product feed URLs Priority on feature requests
Pay As You Go	$19 / mo + $1/order	Unlimited orders and quotes Up to 1000 products Up to 3 price lists +10 more Show less Up to 1 user (admin) Limited support Free use of the mobile ordering app Connect domain for $9/mo extra QuickBooks Online integration Xero integration Stripe integration Shopify integration PayPal integration Mailchimp integration

Calculate your cost View full pricing

Is B2B Wave worth the price?

Good value

B2B Wave's pricing is generally fair, with the 'Pay As You Go' tier at $19/month + $1/order offering a very accessible entry point for small businesses.

The 'Pro' tier at $295/month is on the higher side but offers substantial features for growing wholesalers. It's best suited for small to medium-sized B2B businesses looking for a dedicated e-commerce platform.

Hidden Costs & Gotchas

Pay As You Go has $1/order fee

Onboarding assistance optional for Pro tier

Full B2B Wave pricing: every plan, hidden costs and alternatives

B2B Wave by the numbers

Toolradar data: B2B Wave's entry paid plan ($295/mo, billed monthly) ranks #38 of 43 for price among the E-commerce Platforms tools with a verified entry price and no stated unit, where the median is $49/mo. As of Nov 2026.

B2B Wave compared with 110 E-commerce Platforms tools on Toolradar, as of Nov 2026
Metric	B2B Wave	Peer median	Position (1 is best)
Entry paid plan	$295/mo, billed monthly	$49/mo	#38 of 43 tools with no stated price unit, verified price
Free plan	No	34% have one	n/a
Listed as an alternative to	2 tools	3	#63 of 110 (joint)
User rating	4.8/5 (across the web, 76 ratings)	4.4/5	#3 of 66 (joint) tools with 20+ reviews

Listed as an alternative to: #62 on 2026-10-16 to #63 on 2026-11-02 (rank among 110 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All E-commerce Platforms data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “B2B Wave by the numbers”, Nov 2026.

Reviews

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4.8/5

Across 76 verified user reviews on Capterra, G2

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Best B2B Wave Alternatives

Top alternatives based on features, pricing, and user needs.

Bagisto Free

Open-source Laravel eCommerce platform for building online stores, marketplaces, and omnichannel experiences.

4.7

Shopware Paid

The ecommerce platform uniting B2B features, flexibility, open-source freedom, and AI intelligence.

4.2

OroCommerce Freemium

The B2B e-commerce platform built for complex business needs and customer experiences.

4.3

Fluent Commerce Paid

Cloud-native distributed order management system for retailers to connect, innovate, and optimize with AI.

4.9

Spree Commerce Free

An open-source, flexible, and scalable eCommerce platform for B2B, marketplaces, and multi-tenant solutions.

3.7

See all e-commerce platforms →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

B2B Wave vs Bagisto Head-to-head: features, pricing, who wins B2B Wave vs Shopware Head-to-head: features, pricing, who wins B2B Wave vs OroCommerce Head-to-head: features, pricing, who wins

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B2B Wave FAQ

How does B2B Wave streamline sales operations for wholesalers?

B2B Wave simplifies the process of setting up and managing an online store, enabling quick order taking and management. It centralizes business operations, allowing wholesalers to manage products efficiently and gain insights into performance from a single platform.

Which teams benefit most from using B2B Wave?

B2B Wave is ideal for sales teams and operations managers within wholesale and B2B businesses. It helps streamline their sales processes, manage inventory, and handle online transactions more efficiently.

How is B2B Wave priced?

B2B Wave is a paid product and does not offer a permanently free tier. Specific pricing tiers and associated features are not detailed, so businesses would need to inquire for more information relevant to their needs.

Can B2B Wave integrate with existing business systems?

Yes, B2B Wave offers integrations with crucial existing business systems. This includes inventory, ERP, and accounting systems, which helps centralize management and streamline operations.

What kind of trade-offs should businesses consider with B2B Wave?

Businesses should consider that the extent of customization options for the B2B store's design and functionality is not specified. Additionally, the types and depth of business performance analytics offered are not elaborated.

How does B2B Wave compare to OroCommerce?

B2B Wave is designed specifically for wholesale and B2B needs, focusing on quick setup times and centralized management. While OroCommerce also serves B2B, B2B Wave emphasizes launching an online presence in weeks rather than months.

How does B2B Wave pricing compare with other E-commerce Platforms tools?

B2B Wave's entry paid plan ($295/mo, billed monthly) ranks #38 of 43 for price among the E-commerce Platforms tools with a verified entry price and no stated unit, where the median is $49/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

Source: b2bwave.com

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