Clicky vs Heatmap: Which Should You Choose in 2026?
Choosing between Clicky and Heatmap comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Clicky
Real-time web analytics with heatmaps
Best for you if:
- • You want the higher-rated option (7.6/10 vs 0.0/10)
- • You need web analytics features specifically
- • Clicky is a real-time web analytics platform focused on privacy and simplicity
- • It provides instant visitor tracking, heatmaps, and uptime monitoring without data sampling
Heatmap
The #1 website heatmap and behavior analytics tool built for eCommerce to drive revenue.
Best for you if:
- • You need heatmaps features specifically
- • Revenue-focused web analytics for eCommerce, tracking revenue per session, page, and traffic source.
- • Provides interactive revenue-based heatmaps, screen recordings, and AI-powered optimization recommendations.
| At a Glance |  Clicky |  Heatmap |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Web Analytics | Heatmaps |
Rating | 76/100 | —/100 |
| Feature | Clicky | Heatmap |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 76 | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Web AnalyticsHeatmaps | HeatmapsWeb Analytics |
Understanding the Differences
Both Clicky and Heatmap solve similar problems, but they approach them differently.Clicky positions itself as "real-time web analytics with heatmaps" while Heatmapfocuses on "the #1 website heatmap and behavior analytics tool built for ecommerce to drive revenue.". These differences matter depending on what you're trying to accomplish.
When to Choose Clicky
Clicky makes sense if you're looking for a budget-friendly option with a free tier solution. With a score of 76/100, it's our top pick in this comparison.
When to Choose Heatmap
Heatmap is worth considering if you need a flexible option with both free and paid tiers tool.
Who Should Use What?
Bootstrapped or small team?
When every dollar counts, Clicky lets you get started without pulling out your credit card.
We'd pick: Clicky
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Clicky handles scale better in our testing.
We'd pick: Clicky
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Both have enterprise tiers—compare their security features.
We'd pick: Clicky
Still not sure? Answer these 3 questions
How much can you spend?
Tight budget? Start free with Clicky, upgrade when you're ready.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Clicky higher (76/100). But the community has upvoted Heatmap more (0 votes). Pick your source of truth.
Key Takeaways
What Clicky Does Better
- Higher overall score (76/100)
- Our recommendation for most use cases
Consider Heatmap If
- You want to start free and scale later
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Clicky (76/100). But the honest answer is that "better" depends on your situation. Clicky scores higher in our analysis, but Heatmap might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Clicky or Heatmap better?
Based on our analysis, Clicky scores higher with 76/100. Clicky isfreemium while Heatmap is freemium. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Clicky to Heatmap easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Clicky and Heatmap offer free trials?
Most software in this category offers free trials or free tiers. Clicky is freemium with a free tier.Heatmap is freemium with a free tier. Visit their websites for current trial offers.