Constant Contact vs Spently: Which Should You Choose in 2026?
Choosing between Constant Contact and Spently comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Constant Contact
Established email marketing for small businesses
Best for you if:
- • You want the higher-rated option (7.7/10 vs 0.0/10)
- • You need email marketing features specifically
- • Affordable email marketing for small businesses
- • Drag-and-drop email builder with templates
Spently
Transform basic Shopify notifications into branded, sales-driving emails with product recommendations.
Best for you if:
- • You need transactional email features specifically
- • Customizes Shopify transactional emails with branding and dynamic content.
- • Increases repeat purchases through product recommendations and urgent discounts.
| At a Glance | ||
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Email Marketing | Transactional Email |
Rating | 77/100 | —/100 |
| Feature | Constant Contact | Spently |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 77 | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Email MarketingMarketing Automation | Transactional EmailEmail Templates |
Understanding the Differences
Both Constant Contact and Spently solve similar problems, but they approach them differently.Constant Contact positions itself as "established email marketing for small businesses" while Spentlyfocuses on "transform basic shopify notifications into branded, sales-driving emails with product recommendations.". These differences matter depending on what you're trying to accomplish.
When to Choose Constant Contact
Constant Contact makes sense if you're looking for a budget-friendly option with a free tier solution. With a score of 77/100, it's our top pick in this comparison.
When to Choose Spently
Spently is worth considering if you need a flexible option with both free and paid tiers tool.
Who Should Use What?
Bootstrapped or small team?
When every dollar counts, Constant Contact lets you get started without pulling out your credit card.
We'd pick: Constant Contact
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Constant Contact handles scale better in our testing.
We'd pick: Constant Contact
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Both have enterprise tiers—compare their security features.
We'd pick: Constant Contact
Still not sure? Answer these 3 questions
How much can you spend?
Tight budget? Start free with Constant Contact, upgrade when you're ready.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Constant Contact higher (77/100). But the community has upvoted Spently more (0 votes). Pick your source of truth.
Key Takeaways
What Constant Contact Does Better
- Higher overall score (77/100)
- Our recommendation for most use cases
Consider Spently If
- You want to start free and scale later
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Constant Contact (77/100). But the honest answer is that "better" depends on your situation. Constant Contact scores higher in our analysis, but Spently might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Constant Contact or Spently better?
Based on our analysis, Constant Contact scores higher with 77/100. Constant Contact isfreemium while Spently is freemium. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Constant Contact to Spently easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Constant Contact and Spently offer free trials?
Most software in this category offers free trials or free tiers. Constant Contact is freemium with a free tier.Spently is freemium with a free tier. Visit their websites for current trial offers.