DealerClick vs HubSpot: Which Should You Choose in 2026?
Choosing between DealerClick and HubSpot comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
DealerClick
Comprehensive dealer management system for auto, RV, and powersports dealerships.
Best for you if:
- • You need crm features specifically
- • All-in-one cloud-based DMS for auto, RV, and powersports dealerships.
- • Supports diverse deal structures including BHPH, LHPH, Leasing, and Rent to Own.
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You want the higher-rated option (9.0/10 vs 0.0/10)
- • You want to try before committing
- • You need marketing automation features specifically
- • All-in-one CRM platform
- • Marketing and sales tools
| At a Glance | ||
|---|---|---|
Price | Paid | Free + Paid |
Best For | CRM | Marketing Automation |
Rating | —/100 | 90/100 |
| Feature | DealerClick | HubSpot |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | — | 90 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | CRMInventory Management | Marketing AutomationCRM |
How DealerClick and HubSpot Compare
DealerClick
Comprehensive dealer management system for auto, RV, and powersports dealerships.
Paid
HubSpot
CRM platform for scaling businesses
Free tier available · 90/100 score
DealerClick is a crm tool. HubSpot is in marketing automation.
Who Should Use What?
On a budget?
HubSpot has a free tier. DealerClick is paid only.
Go with: HubSpot
Want the highest-rated option?
HubSpot scores 90/100. DealerClick is unrated.
Go with: HubSpot
Value user reviews?
Neither has user reviews yet.
Go with: HubSpot
3 Questions to Help You Decide
What's your budget?
DealerClick is paid. HubSpot is freemium. HubSpot lets you start free.
What's your use case?
DealerClick is a crm tool. HubSpot is in marketing automation. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
HubSpot
- Higher score: 90/100 vs unrated
- Free tier available
- Our pick for this comparison
DealerClick
- Better fit for crm
The Bottom Line
HubSpot (90/100) is our pick.
Frequently Asked Questions
Is DealerClick or HubSpot better?
HubSpot scores 90/100 in our evaluation. DealerClick is paid and HubSpot is freemium.
What are DealerClick and HubSpot used for?
DealerClick: Comprehensive dealer management system for auto, RV, and powersports dealerships.. HubSpot: CRM platform for scaling businesses.
What does DealerClick cost vs HubSpot?
DealerClick is a paid tool. HubSpot is freemium (free tier + paid plans). Visit their websites for detailed pricing.

