NetSuite vs HubSpot: Which Should You Choose in 2026?
Choosing between NetSuite and HubSpot comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
NetSuite
Cloud ERP platform
Best for you if:
- • You need crm features specifically
- • All-in-one cloud ERP platform used by 43,000+ organizations for finance, inventory, and operations management
- • True multi-tenant cloud with automated upgrades supporting 190+ currencies and global tax compliance
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You want the higher-rated option (9.0/10 vs 8.6/10)
- • You want to try before committing
- • You need marketing automation features specifically
- • All-in-one CRM platform
- • Marketing and sales tools
| At a Glance |  NetSuite |  HubSpot |
|---|---|---|
Price | Paid | Free + Paid |
Best For | CRM | Marketing Automation |
Rating | 86/100 | 90/100 |
| Feature | NetSuite | HubSpot |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | 86 | 90 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | CRMAccounting | Marketing AutomationCRM |
How NetSuite and HubSpot Compare
NetSuite
Cloud ERP platform
Paid · 86/100 score
HubSpot
CRM platform for scaling businesses
Free tier available · 90/100 score
NetSuite is a crm tool. HubSpot is in marketing automation.
Who Should Use What?
On a budget?
HubSpot has a free tier. NetSuite is paid only.
Go with: HubSpot
Want the highest-rated option?
NetSuite: 86/100. HubSpot: 90/100.
Go with: HubSpot
Value user reviews?
Neither has user reviews yet.
Go with: HubSpot
3 Questions to Help You Decide
What's your budget?
NetSuite is paid. HubSpot is freemium. HubSpot lets you start free.
What's your use case?
NetSuite is a crm tool. HubSpot is in marketing automation. Pick the category that matches your needs.
How important are ratings?
HubSpot scores higher: 90/100 vs 86/100.
Key Takeaways
HubSpot
- Higher score: 90/100 vs 86
- Free tier available
- Our pick for this comparison
NetSuite
- Better fit for crm
The Bottom Line
HubSpot (90/100) is our pick.
Frequently Asked Questions
Is NetSuite or HubSpot better?
HubSpot scores 90/100 in our evaluation. NetSuite is paid and HubSpot is freemium.
What are NetSuite and HubSpot used for?
NetSuite: Cloud ERP platform. HubSpot: CRM platform for scaling businesses.
What does NetSuite cost vs HubSpot?
NetSuite is a paid tool. HubSpot is freemium (free tier + paid plans). Visit their websites for detailed pricing.