Smartwriter vs Mailshake: Which Should You Choose in 2026?
Choosing between Smartwriter and Mailshake comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Smartwriter
Generate hyper-personalized AI cold emails and outreach messages to boost replies and close more deals.
Best for you if:
- • You need sales engagement features specifically
- • Generates hyper-personalized AI cold emails and outreach messages.
- • Automates research and writing for 8x higher reply rates.
Mailshake
Sales engagement for modern sales teams
Best for you if:
- • You need marketing automation features specifically
- • Mailshake is a multi-channel outreach platform for sales teams, combining email and LinkedIn automation with integrated analytics.
- • It emphasizes deliverability with built-in tools and AI-powered content creation to optimize cold outreach campaigns.
| At a Glance |  Smartwriter |  Mailshake |
|---|---|---|
Price | Paid | Paid |
Best For | Sales Engagement | Marketing Automation |
Rating | —/100 | —/100 |
| Feature | Smartwriter | Mailshake |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | — | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 195 |
| Categories | Sales EngagementCold Email | Marketing AutomationSales Engagement |
How Smartwriter and Mailshake Compare
Smartwriter
Generate hyper-personalized AI cold emails and outreach messages to boost replies and close more deals.
Paid
Mailshake
Sales engagement for modern sales teams
Paid
Smartwriter is a sales engagement tool. Mailshake is in marketing automation.
Who Should Use What?
On a budget?
Both are paid. Compare plans on their websites.
Go with: Smartwriter
Want the highest-rated option?
Neither has been rated yet.
Go with: Smartwriter
Value user reviews?
Neither has user reviews yet.
Go with: Smartwriter
3 Questions to Help You Decide
What's your budget?
Both are paid. Pricing won't help you decide here.
What's your use case?
Smartwriter is a sales engagement tool. Mailshake is in marketing automation. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Smartwriter
- Our pick for this comparison
Mailshake
- More community upvotes (195)
- Better fit for marketing automation
The Bottom Line
Smartwriter is our pick.
Frequently Asked Questions
Is Smartwriter or Mailshake better?
Smartwriter scores high/100 in our evaluation. Both are paid.
What are Smartwriter and Mailshake used for?
Smartwriter: Generate hyper-personalized AI cold emails and outreach messages to boost replies and close more deals.. Mailshake: Sales engagement for modern sales teams.
What does Smartwriter cost vs Mailshake?
Smartwriter is a paid tool. Mailshake is a paid tool. Visit their websites for detailed pricing.