StudioGrowth vs Clay: Which Should You Choose in 2026?
Choosing between StudioGrowth and Clay comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
StudioGrowth
Automate your studio's marketing and client management with AI-powered tools.
Best for you if:
- • You want to try before committing
- • You need marketing automation features specifically
- • AI-powered platform for fitness, wellness, and beauty studios.
- • Automates marketing, sales, and client management.
Clay
Data enrichment for GTM
Best for you if:
- • You want the higher-rated option (8.7/10 vs 0.0/10)
- • You need lead generation features specifically
- • Creative data enrichment for GTM teams
- • Combine 75+ data sources automatically
| At a Glance |  StudioGrowth |  Clay |
|---|---|---|
Price | Free + Paid | Paid |
Best For | Marketing Automation | Lead Generation |
Rating | —/100 | 87/100 |
| Feature | StudioGrowth | Clay |
|---|---|---|
| Pricing Model | Freemium | Paid |
| Editorial Score | — | 87 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 169 |
| Categories | Marketing AutomationLead Generation | Lead GenerationSales Intelligence |
How StudioGrowth and Clay Compare
StudioGrowth
Automate your studio's marketing and client management with AI-powered tools.
Free tier available
Clay
Data enrichment for GTM
Paid · 87/100 score
StudioGrowth is a marketing automation tool. Clay is in lead generation.
Who Should Use What?
On a budget?
StudioGrowth has a free tier. Clay is paid only.
Go with: StudioGrowth
Want the highest-rated option?
Clay scores 87/100. StudioGrowth is unrated.
Go with: Clay
Value user reviews?
Neither has user reviews yet.
Go with: Clay
3 Questions to Help You Decide
What's your budget?
StudioGrowth is freemium. Clay is paid. StudioGrowth lets you start free.
What's your use case?
StudioGrowth is a marketing automation tool. Clay is in lead generation. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Clay
- Higher score: 87/100 vs unrated
- More community upvotes (169)
- Our pick for this comparison
StudioGrowth
- Has a free tier
- Better fit for marketing automation
The Bottom Line
Clay (87/100) is our pick. StudioGrowth has a free tier if you want to test without paying.
Frequently Asked Questions
Is StudioGrowth or Clay better?
Clay scores 87/100 in our evaluation. StudioGrowth is freemium and Clay is paid.
What are StudioGrowth and Clay used for?
StudioGrowth: Automate your studio's marketing and client management with AI-powered tools.. Clay: Data enrichment for GTM.
What does StudioGrowth cost vs Clay?
StudioGrowth is freemium (free tier + paid plans). Clay is a paid tool. Visit their websites for detailed pricing.