Wix vs Builder.io: Which Should You Choose in 2026?
Choosing between Wix and Builder.io comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Wix
Website builder for everyone
Best for you if:
- • You need landing pages features specifically
- • Drag-and-drop website builder with 2,000+ templates, ecommerce, and AI-powered content creation.
- • Features built-in hosting, SEO tools, booking systems, and mobile-responsive design editor.
Builder.io
Visual headless CMS and page builder
Best for you if:
- • You want the higher-rated option (8.4/10 vs 7.7/10)
- • You need ui/ux design features specifically
- • Builder.io is a visual development platform with AI-powered design-to-code
- • It enables visual editing for any tech stack with component-based architecture
| At a Glance |  Wix |  Builder.io |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Landing Pages | UI/UX Design |
Rating | 77/100 | 84/100 |
| Feature | Wix | Builder.io |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 77 | 84 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Landing PagesCMS | UI/UX DesignLanding Pages |
How Wix and Builder.io Compare
Wix
Website builder for everyone
Free tier available · 77/100 score
Builder.io
Visual headless CMS and page builder
Free tier available · 84/100 score
Wix is a landing pages tool. Builder.io is in ui/ux design.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Wix
Want the highest-rated option?
Wix: 77/100. Builder.io: 84/100.
Go with: Builder.io
Value user reviews?
Neither has user reviews yet.
Go with: Builder.io
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Wix is a landing pages tool. Builder.io is in ui/ux design. Pick the category that matches your needs.
How important are ratings?
Builder.io scores higher: 84/100 vs 77/100.
Key Takeaways
Builder.io
- Higher score: 84/100 vs 77
- Free tier available
- Our pick for this comparison
Wix
- Better fit for landing pages
The Bottom Line
Builder.io (84/100) is our pick.
Frequently Asked Questions
Is Wix or Builder.io better?
Builder.io scores 84/100 in our evaluation. Both are freemium.
What are Wix and Builder.io used for?
Wix: Website builder for everyone. Builder.io: Visual headless CMS and page builder.
What does Wix cost vs Builder.io?
Wix is freemium (free tier + paid plans). Builder.io is freemium (free tier + paid plans). Visit their websites for detailed pricing.