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Design unique websites with unparalleled drag-and-drop freedom

From $17/mo (free plan available)Visit Website
Reviews on SourceForge G2
1,909 reviews tracked

The Bottom Line

Price
From $17/mo (free plan available). Compare plans

Key facts

  • Drag-and-drop website builder with 2,000+ templates, ecommerce, and AI-powered content creation.
  • Features built-in hosting, SEO tools, booking systems, and mobile-responsive design editor.
  • Free plan with Wix branding and Light at 17 dollars per month with custom domain.

Pros

  • Very easy to use
  • Drag and drop
  • Many templates
  • AI builder
  • App market

Cons

  • Not for serious sites
  • Code bloat
  • SEO issues
  • Hard to export
  • Template restrictions

What is Wix?

Editorial review
Wix is a powerful website builder that pairs thousands of designer-made templates with genuine drag-and-drop customization, so non-technical users can ship a polished, responsive site without touching code. It spans everything from personal pages to business sites and online stores, with hosting, SEO tools, and an app market built in. There is a real free tier (with Wix branding and a wix.com subdomain) that lets you build and publish before deciding whether to upgrade for a custom domain and more storage.

Available on: Web

Ratings Across the Web

4.2 (1,908 reviews)

Wix holds an aggregate rating of 4.2 out of 5 from 1,908 reviews across SourceForge and G2, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • Drag-and-drop editor
  • Templates
  • ADI
  • App Market
  • E-commerce
  • Velo coding

Pricing Plans

Pricing checked Oct 3, 2026

Wix plans and prices, checked October 2026
PlanPriceDetails
Free

$0

Wix-branded subdomain

  • 500 MB storage
  • Wix ads displayed
  • Wix subdomain only
+2 more
  • Basic templates
  • No ecommerce
Light

$17/month (annual)

$24/month if billed monthly

  • Custom domain
  • 2 GB storage
  • No Wix ads
+2 more
  • 2 collaborators
  • Light marketing suite
Core Popular

$29/month (annual)

$36/month if billed monthly

  • 50 GB storage
  • 5 collaborators
  • Basic ecommerce
+3 more
  • Accept payments
  • Site analytics
  • Customer accounts
Business

$39/month (annual)

$46/month if billed monthly

  • 100 GB storage
  • 10 collaborators
  • Automated sales tax (100 tx/mo)
+3 more
  • Standard ecommerce
  • HIPAA-compliant bookings
  • Multiple currencies
Business Elite

$159/month (annual)

$172/month if billed monthly

  • Unlimited storage
  • 100 collaborators
  • Automated sales tax (500 tx/mo)
+3 more
  • Advanced ecommerce
  • Priority support
  • Loyalty programs

Is Wix worth the price?

Good value

Wix is a solid all-in-one website builder at reasonable prices, but costs add up fast once you factor in payment processing, apps, and the steep jump to Business Elite.

Core at $29/mo is the sweet spot for most small businesses.

Hidden Costs & Gotchas

Payment processing fees

2.9% + $0.30 per transaction on top of plan cost

Light plan cannot accept any payments, Core minimum for ecommerce

Automated sales tax limited to 100 transactions/mo on Business (500 on Elite)

Business Elite at $159/mo is a 4x jump from Business for unlimited storage and priority support

No way to export your site, you are locked into the Wix platform

Full Wix pricing: every plan, hidden costs and alternatives

How Wix's pricing compares

At $2.42/mo, billing unit not specified, Wix is the most affordable of its 5 comparable direct competitors.

Entry paid plan, monthly. Pricing checked Oct 3, 2026.

Reviews (1)

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Kelly A

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No complaints

Pros: It's extremely simple and fairly quick
Cons: the domain is a bummer but understandable

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Wix FAQ

How does the AI website builder function to create a site from a description?

The AI website builder allows users to describe their desired website, and it generates a unique site in minutes. Users can then refine any detail using the platform's intuitive tools, blending instant generation with hand-crafted design.

What kind of customization is available beyond template selection?

Beyond selecting from over 2000 templates, users have extreme customization control with a drag-and-drop editor. This allows for pixel-level precision in moving, adjusting, and layering any element on a fluid canvas, along with a library of thousands of free components, graphics, and animations.

Can Wix assist with marketing efforts after a website is launched?

Yes, Wix offers integrated marketing tools to promote a site from launch to scale. These include SEO tools and AI visibility features, direct integration for running Google, Facebook, and Instagram ads, social media marketing post creation, and AI-generated email marketing campaigns.

What business management features are integrated into the Wix dashboard?

The Wix dashboard provides a comprehensive suite of business management tools. Users can accept payments, send invoices, manage customer relationships with a full CRM solution, set up custom automations for emails and reminders, and access in-depth data and analytics.

How does Wix ensure the performance and security of websites built on its platform?

Wix sites are engineered for top speed with fast loading times and built on a powerful infrastructure that supports millions of websites. Security is enterprise-grade, protecting against threats, and multi-cloud hosting ensures 99.99% uptime even during traffic spikes.

Source: wix.com

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