BigCommerce vs Wix: Which is Better in 2026?
Choosing between BigCommerce and Wix comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: BigCommerce is our overall pick for e-commerce platforms workflows. Pick Wix if you need website builders.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
BigCommerce
Enterprise e-commerce platform
Best for you if:
- • You need e-commerce platforms features specifically
- • BigCommerce is an e-commerce platform for building online stores
- • It provides hosting, payment processing, and tools for selling across channels
Wix
Design unique websites with unparalleled drag-and-drop freedom
Best for you if:
- • You want to try before committing
- • You need website builders features specifically
- • Drag-and-drop website builder with 2,000+ templates, ecommerce, and AI-powered content creation.
- • Features built-in hosting, SEO tools, booking systems, and mobile-responsive design editor.
| At a Glance | ||
|---|---|---|
Starts at | $39/moStandard | $17/month (annual)Light |
Best For | E-commerce Platforms | Website Builders |
Rating | - | - |
Choose BigCommerce or Wix?
Choose BigCommerce if
Enterprise e-commerce platform
- No transaction fees
- Built-in features
- B2B capabilities
- Your work is e-commerce platforms-shaped, not website builders-shaped
Choose Wix if
Design unique websites with unparalleled drag-and-drop freedom
- Very easy to use
- Drag and drop
- Many templates
- Budget matters ($17/month (annual) vs $39/mo)
- Your work is website builders-shaped, not e-commerce platforms-shaped
| Feature | BigCommerce | Wix |
|---|---|---|
| Pricing Model | Paid | Freemium |
| User Rating | ★4.3/5 906 reviews | ★4.3/5 10,866 reviews |
| Categories | E-commerce PlatformsSEO Tools | Website BuildersNo-Code |
In-Depth Analysis
BigCommerce
Enterprise e-commerce platform
Strengths
- +No transaction fees
- +Built-in features
- +B2B capabilities
Weaknesses
- -Learning curve
- -Fewer themes
Key features
Wix
Design unique websites with unparalleled drag-and-drop freedom
Strengths
- +Very easy to use
- +Drag and drop
- +Many templates
- +AI builder
- +App market
Weaknesses
- -Not for serious sites
- -Code bloat
- -SEO issues
- -Hard to export
- -Template restrictions
Key features
Pricing: BigCommerce vs Wix
| Plan | BigCommerce | Wix |
|---|---|---|
| Tier 1 | $39 Standard | Free Free |
| Tier 2 | $105 Plus | $17 month (annual) Light |
| Tier 3 | $399 Pro | $29 month (annual) Core |
| Tier 4 | Enterprise | $39 month (annual) Business |
| Tier 5 | N/A | $159 month (annual) Business Elite |
Pricing verified from each vendor's public pricing page. Compare in detail on BigCommerce pricing and Wix pricing.
Who Should Use What?
On a budget?
Wix has a free tier. BigCommerce is paid only.
Go with: Wix
Want the highest-rated option?
Neither has user reviews yet.
Go with: BigCommerce
Value user reviews?
Neither has user reviews yet.
Go with: BigCommerce
3 Questions to Help You Decide
What's your budget?
BigCommerce is paid. Wix is freemium. Wix lets you start free.
What's your use case?
BigCommerce is a e-commerce platforms tool. Wix is in website builders. Pick the category that matches your needs.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
BigCommerce
- Our pick for this comparison
Wix
- Has a free tier
- Larger review base (10,866 reviews)
- Better fit for website builders
The Bottom Line
BigCommerce is our pick. Wix has a free tier if you want to test without paying.
Frequently Asked Questions
Is BigCommerce or Wix better?
BigCommerce is rated in our evaluation. BigCommerce is paid and Wix is freemium.
What are BigCommerce and Wix used for?
BigCommerce: Enterprise e-commerce platform. Wix: Design unique websites with unparalleled drag-and-drop freedom.
What does BigCommerce cost vs Wix?
BigCommerce is a paid tool. Wix is freemium (free tier + paid plans). Visit their websites for detailed pricing.