Zoho Campaigns vs Mailjet: Which Should You Choose in 2026?
Choosing between Zoho Campaigns and Mailjet comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Zoho Campaigns
Improve your marketing with a unified solution for email and SMS marketing.
Best for you if:
- • You need something completely free
- • Unified platform for email and SMS marketing.
- • Advanced automation and personalization features for targeted campaigns.
Mailjet
Email marketing and transactional email
Best for you if:
- • You want the higher-rated option (8.1/10 vs 0.0/10)
- • Mailjet is an email delivery platform for transactional and marketing emails
- • It provides email API, campaign builder, and real-time analytics
| At a Glance |  Zoho Campaigns |  Mailjet |
|---|---|---|
Price | Free | Free + Paid |
Best For | Email Marketing | Email Marketing |
Rating | —/100 | 81/100 |
| Feature | Zoho Campaigns | Mailjet |
|---|---|---|
| Pricing Model | Free | Freemium |
| Editorial Score | — | 81 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Email MarketingMarketing Automation | Email MarketingMarketing Automation |
How Zoho Campaigns and Mailjet Compare
Zoho Campaigns
Improve your marketing with a unified solution for email and SMS marketing.
Free
Mailjet
Email marketing and transactional email
Free tier available · 81/100 score
Who Should Use What?
On a budget?
Zoho Campaigns is free. Mailjet is freemium.
Go with: Zoho Campaigns
Want the highest-rated option?
Mailjet scores 81/100. Zoho Campaigns is unrated.
Go with: Mailjet
Value user reviews?
Neither has user reviews yet.
Go with: Mailjet
3 Questions to Help You Decide
What's your budget?
Zoho Campaigns is free. Mailjet is freemium. Go with Zoho Campaigns if free matters most.
What's your use case?
Both are email marketing tools. Compare their specific features to decide.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Mailjet
- Higher score: 81/100 vs unrated
- Free tier available
- Our pick for this comparison
Zoho Campaigns
- Completely free
The Bottom Line
Mailjet (81/100) is our pick. That said, Zoho Campaigns is free — hard to beat on price.
Frequently Asked Questions
Is Zoho Campaigns or Mailjet better?
Mailjet scores 81/100 in our evaluation. Zoho Campaigns is free and Mailjet is freemium.
What are Zoho Campaigns and Mailjet used for?
Zoho Campaigns: Improve your marketing with a unified solution for email and SMS marketing.. Mailjet: Email marketing and transactional email.
What does Zoho Campaigns cost vs Mailjet?
Zoho Campaigns is completely free. Mailjet is freemium (free tier + paid plans). Visit their websites for detailed pricing.