
Upper
Claim this toolAdaptive route optimization and management software that keeps operations running smoothly, even when plans change.
Visit WebsiteThe Bottom Line
Entry price
Paid plans only
Biggest pro
Adapts instantly to changes, preventing replanning from scratch.
Biggest con
Specific pricing tiers and detailed feature breakdown per tier are not explicitly detailed.
TL;DR - Upper
- Optimizes multi-stop routes in seconds using AI, reducing miles and fuel.
- Adapts instantly to mid-day changes with drag-and-drop re-optimization and real-time driver app updates.
- Provides real-time GPS tracking, customer ETA updates, and digital proof of delivery.
What is Upper?
Available on: Web, Chrome, iOS, Android
Pros & Cons
Pros
- Adapts instantly to changes, preventing replanning from scratch.
- Significantly reduces route planning time from hours to minutes.
- Provides real-time visibility and control over ongoing operations.
- Enhances driver adherence to routes through a user-friendly app.
- Offers clear pricing and essential features without complicated setups.
Cons
- Specific pricing tiers and detailed feature breakdown per tier are not explicitly detailed.
- The extent of customization for reports and analytics is not fully described.
- Does not specify if the driver app is available on both iOS and Android.
Ratings Across the Web
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Pricing Plans
Free TrialPricing checked Jun 29, 2026
Starter
$40 / user/mo
- 250 stops per route
- Route optimization
- Driver app (iOS/Android)
- Exec/CSV import
- Route history
- Basic reports
- Email support
Professional
$48 / user/mo
- Everything in Starter +
- 500 stops per route
- Live GPS tracking
- Proof of delivery
- Customer notifications
- Time windows
- Recurring routes
- Custom fields
Optimize
$71 / user/mo
- Everything in Professional +
- 1,500 stops per route
- AI driver assignment
- Optimize for time/distance/workload
- Live chat
- Vehicle loading instructions
- Driver hours tracking
- Avoidance zones
Enterprise
Contact Us
- Everything in Optimize +
- 3,000+ stops per route
- API & Webhooks
- Custom integrations
- Dedicated success manager
- Custom onboarding
- SLAs
How Upper's pricing compares
At $40/mo, Upper is mid-range of its 2 direct competitors ($35.1 to $599/mo across the set).
Entry paid plan, monthly. Pricing checked Jun 29, 2026.
Reviews

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Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
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Upper FAQ
How does Upper's AI route optimization engine determine the minimum number of drivers required for a given set of stops?
When a customer reschedules or a driver calls in sick, how quickly do changes made in the Upper dashboard reflect on the driver's mobile app?
Can Upper handle complex routing constraints like specific driver assignments to zones or varying service times for different types of stops?
How does Upper's proof of delivery system help in resolving customer disputes, and what information is captured?
Beyond Shopify and WooCommerce, are there other e-commerce or CRM platforms that Upper integrates with for direct order import?
For businesses with recurring service routes, how does Upper simplify the weekly or monthly planning process compared to manual methods?
Source: upperinc.com