Usercentrics
UnclaimedAutomate privacy compliance, enhance audience insights, and maximize marketing performance.
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TL;DR - Usercentrics
- Automates privacy compliance across web, app, and CTV platforms.
- Enhances marketing performance through consent-driven data and analytics.
- Offers solutions for consent management, privacy policy generation, server-side tracking, and AI data governance.
Pricing: Free plan available
Best for: Growing teams
Pros & Cons
Pros
- Comprehensive suite covers various privacy compliance needs (web, app, CTV, AI data).
- Automates compliance, reducing manual effort and risk.
- Provides detailed analytics to optimize consent rates and marketing performance.
- Offers flexible customization for consent banners to match branding.
- Supports multiple global privacy regulations (GDPR, CCPA, TCF v2.2, etc.).
Cons
- The pricing structure for advanced features and higher session volumes may become complex for very large enterprises.
- Full brand customization and custom CSS are only available on higher-tier plans.
Key Features
Web Consent Management Platform (CMP)App Consent Management Platform (CMP)CTV Consent Management Platform (CMP)Privacy Policy Generator with automated updatesServer-Side Tracking with Meta Signals Gateway and Server-Side TaggingMCP Manager for AI data governancePreference Manager for optimizing retargeting and personalizationCustomizable consent banners with advanced styling options
Pricing Plans
Free TrialFree
Free
- Fewer than 1,000 monthly sessions
- 1 domain
- Core features
Essential
€7 per month
- Up to 1,500 sessions
- 1 domain
- 1 privacy regulation
- 2 banner languages
- Unlimited subpages
- Unlimited users
- Core features
- Basic banner customization
- Consent activity insights
Plus
€15 per month
- Up to 3,000 sessions
- 1 domain
- Unlimited privacy regulations
- 5 banner languages
- Unlimited subpages
- Unlimited users
- All features in Essential
- Advanced banner styling
- Banner interaction insights
- Geolocation rules
Pro
€30 per month
- Up to 15,000 sessions
- 3 domains
- Unlimited privacy regulations
- 60 banner languages
- Unlimited subpages
- Unlimited users
- All features in Plus
- Brand integration
- Detailed Interaction Analytics
- Cross-Domain Consent Sharing
- Privacy policy embeddings
- IAB TCF v2.3 support
Business
€50 per month
- Up to 50,000 sessions
- 10 domains
- Unlimited privacy regulations
- 60 banner languages
- Unlimited subpages
- Unlimited users
- All features in Pro
- Full brand customization
- Custom CSS for consent banner
- Consent banner custom text auto-translation
- Comparative Interaction Analytics
- Premium SLA
Corporate
Contact sales
- Unlimited access
- Unlimited domains
- From 1 million sessions / month
- Unlimited privacy regulations
- 60 banner languages
- Unlimited subpages
- All features in Business
- A/B Testing
- Cross-Device Consent Sharing
- Onboarding package
- Priority support
- Review & Release
- Bulk editing
- Customer Success Manager
- No branding
- Single sign-on
About Usercentrics
By Toolradar Team·
Usercentrics provides a comprehensive suite of data privacy and compliance solutions designed to help businesses navigate global privacy regulations while optimizing their marketing efforts. The platform offers Consent Management Platforms (CMPs) for web, mobile apps, and CTV, enabling businesses to collect and manage user consent effectively. It also includes a Privacy Policy Generator for creating legally compliant policies, Server-Side Tracking for improved data quality and first-party data strategies, and a Preference Manager to centralize user consent and preferences for targeted advertising.
Beyond consent management, Usercentrics extends its capabilities to include an MCP Manager for governing AI systems' access to sensitive data, ensuring compliant and cost-efficient AI adoption. The platform caters to a wide range of businesses, from SMBs and growing enterprises with its Web CMP and Cookiebot Core CMP, to fast-growing, multi-brand organizations requiring granular control and advanced analytics with the Usercentrics Advanced CMP. By turning compliance into a business advantage, Usercentrics helps build trust with users and drives growth through smarter, consent-driven marketing.
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Usercentrics FAQ
How does Usercentrics ensure compliance with specific regional privacy laws beyond GDPR and CCPA?
Usercentrics supports a wide array of privacy regulations including GDPR, LGPD, POPIA, CCPA/CPRA, VCDPA, CPA, CTDPA, and UCPA. Depending on the plan, users can select one or unlimited regulations, and the Privacy Policy Generator automatically aligns with these requirements, staying updated with legal and technical changes.
What is the function of the MCP Manager and how does it help with AI data governance?
The MCP Manager by Usercentrics acts as a centralized governance layer for AI systems that process real business and consumer data. It enables teams to control, monitor, and audit how AI utilizes data through the Model Context Protocol (MCP), reducing security risks, preventing AI access to Personally Identifiable Information (PII), and optimizing token use, all without requiring specialized AI infrastructure expertise.
Can Usercentrics help improve Meta campaign performance through its Server-Side Tracking solution?
Yes, Usercentrics Server-Side Tracking includes the Meta Signals Gateway, which is specifically designed to boost Meta performance. It sends high-quality web and offline signals, enabling resilient Pixel + CAPI integrations, custom audience building, and seamless offline conversion imports, leading to more accurate data and better campaign optimization.
How does the Cross-Domain Consent Sharing feature benefit user experience and compliance?
Cross-Domain Consent Sharing allows users to provide consent once, and that consent is then applied across multiple related domains or subdomains. This significantly improves the user experience by eliminating repetitive consent requests and helps maintain privacy compliance by consistently applying user choices across a brand's digital properties, provided there is browser compatibility.
What is the difference between Cookiebot Core CMP and Usercentrics Advanced CMP, and for whom is each designed?
Cookiebot Core CMP is an effortless consent management solution for SMBs and emerging businesses, offering a plug-and-play setup with basic customization. Usercentrics Advanced CMP is built for fast-growing, multi-brand businesses that require granular control, advanced analytics, and actionable insights to optimize consent and marketing performance, supporting complex, global privacy needs.
Does Usercentrics offer any tools to help analyze user interaction with consent banners?
Yes, Usercentrics provides various analytics features. The Essential plan includes Consent Activity Insights to track opt-in/opt-out data. The Plus plan adds Banner Interaction Insights to monitor how users engage with the banner (e.g., interaction vs. ignore rates). The Pro plan offers Detailed Interaction Analytics, showing the percentage of users who selected 'accept all,' 'deny all,' or made custom choices.
Source: usercentrics.com