Key features
- Templates
- Photo editing
- Video editing
Pros
- Easy to use
- Great templates
Cons
- Less powerful than Figma
By Louis Corneloup ยท Updated Out of 224 graphic design tools we track, 12 meet the small business bar: free or freemium pricing and editorial score 70+. Ranked by editorial score plus external signals (G2/Capterra reviews, media mentions, featured status).
Top 10 picks compared. Scroll horizontally on mobile.
| # | Tool | Pricing | Score | |
|---|---|---|---|---|
| 1 | Freemium | 4.7(18,718) | View | |
| 2 | Free | 4.7(7,500) | View | |
| 3 | Freemium | 4.4(4,119) | View | |
| 4 | Freemium | 4.7(4,274) | View | |
| 5 | Free | 4.4(4,971) | View | |
| 6 | Freemium | 4.5(5,075) | View | |
| 7 | Freemium | 4.6(1,979) | View | |
| 8 | Freemium | 4.4(1,220) | View | |
| 9 | Freemium | 4.6(851) | View | |
| 10 | Free | 4.4(923) | View |
Key features
Pros
Cons
Key features
Pros
Cons
Key features
Pros
Cons
Create professional brand assets and social media content easily
Key features
Pros
Cons
Professional image editing, free and open-source
Key features
Pros
Cons
All-in-one AI platform for modern marketing teams to create, design, write, and schedule content.
Key features
Pros
Cons
Quick creative content creation
Key features
Pros
Cons
Professional 2D animation software with powerful rigging and drawing tools for artists and studios.
Key features
Pros
Cons
All-in-one video and design platform
Key features
Pros
Cons
Professional vector graphics editor for illustrations, icons, and logos
Key features
Pros
Cons
Free online photo editor with AI tools and Photoshop-like capabilities
Key features
Pros
Cons
AI-powered desktop software for precise image matting and background manipulation.
Key features
Pros
Cons
Step 1
We start from our full database of 224 graphic design tools and keep only those matching small business criteria: free or freemium pricing and editorial score 70+.
Step 2
Editorial score (out of 100) on utility, UX, value, support, and innovation, then layered with external signals: G2/Capterra review volume and average rating, recent media mentions, and featured status.
Step 3
We rank by combined score and surface the top 12 so the list stays scannable. Pricing is re-checked on rotation and the page rebuilds hourly via ISR so picks stay fresh.
Canva ranks first in our graphic design list for small business, rated 4.7/5 across 18,718 verified user reviews. Strong runners-up are Adobe Color, Picsart, Design.com.
Yes. Canva, Adobe Color, Picsart offer a free or freemium plan that fits small business.
We filtered our database of 224 graphic design tools to keep only those that match small business: free or freemium pricing and editorial score 70+. The remaining 12 are ranked by editorial score and external signals (G2/Capterra review volume, media mentions, featured status).
Based on our analysis of the top picks, prioritize: templates, photo editing, video editing, ai image generation. These are common to the highest-rated tools in this list.
We refresh editorial scores and pricing weekly. Tool pricing is re-checked on a rotation that touches every tool roughly monthly. The list above was generated on June 26, 2026.