Coolors

Name: Coolors
Brand: Coolors
Price: 3 USD
Rating: 4.8 (14 reviews)

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Color palette generator and design tool

Graphic Design UI/UX Design Color Tools

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4.8(14 across the web)

FreemiumVisit Website

Reviews onG2

14 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Great color palette generator

Biggest con

Paid plan for best features

TL;DR - Coolors

Coolors is a color palette generator that helps designers create beautiful color schemes
It generates harmonious palettes, extracts colors from images, and exports to any format
Offers a free tier, with a paid plan for advanced features

Pricing: Free plan available

Best for: Growing teams

4.8/5 across review platforms

What is Coolors?

Editorial review

Coolors generates color palettes that work together. Tap the spacebar, get new combinations-explore colors until something clicks for your project. Lock colors you like, generate new ones around them. Export to various formats. The pro version adds team features. Anyone who needs color palettes-designers, developers, marketers-uses Coolors because it's the fastest way to find colors that harmonize.

Available on: Web, iOS, Chrome

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourcecoolors.co ↗

Pros & Cons

Pros

Great color palette generator
Easy to use
Export options
Collections
Good free tier

Cons

Paid plan for best features
Limited in free
Ads on free
Simple tool
Many free alternatives

Ratings Across the Web

4.8(14 reviews)

Coolors holds an aggregate rating of 4.8 out of 5 from 14 reviews across G2, last checked March 18, 2026.

G214 reviews

4.8/5

Ratings aggregated from independent review platforms. Learn more

Key Features

Color palettesGeneratorExploreExportAccessibility checkCollections

Pricing Plans

Free Trial

Pricing checked Aug 21, 2026

Free

Basic access

5 colors per palette
10 saved palettes
Ads shown
Basic tools

Pro

$3/month

Billed annually ($36/year)

10 colors per palette
Unlimited palettes
No ads
AI features
Pro profile

Calculate your cost View full pricing

Is Coolors worth the price?

85/100

Coolors' pricing is quite fair, especially the Pro tier at $3/month (billed annually).

For unlimited palettes, no ads, and AI features, this is a generous offering compared to many design tools. It's best for individual designers and small teams who need an efficient color palette generator without breaking the bank.

Hidden Costs & Gotchas

Pro tier requires annual commitment for $3/month price.

Monthly billing for Pro is $5/month, a 66% increase.

No team-specific pricing or features mentioned.

How Coolors Compares to Competitors

Compared to tools like Adobe Color, which is part of a much larger and more expensive Creative Cloud suite, Coolors offers a focused and affordable solution. While some free alternatives exist, Coolors' Pro features for $36/year provide significantly more value than basic free options without the high cost of enterprise design software.

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4.8/5

Across 14 verified user reviews on G2

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Best Coolors Alternatives

Top alternatives based on features, pricing, and user needs.

Adobe ColorFree

Create and explore color palettes for design projects

4.7

KhromaFree

AI-powered color palettes trained to your taste

PalettonFree

Design harmonious color palettes with classical theory and accessibility tools

Color HuntFree

Curated color palettes for designers and artists

ColormindFreemium

Generate harmonious color palettes with AI, or extract colors from images.

See all graphic design tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Coolors vs Adobe ColorHead-to-head: features, pricing, who wins Coolors vs KhromaHead-to-head: features, pricing, who wins Coolors vs PalettonHead-to-head: features, pricing, who wins

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Coolors FAQ

How does Coolors help with graphic design projects?

Coolors generates harmonious color palettes quickly, allowing graphic designers to find suitable color combinations by simply tapping the spacebar. Users can lock preferred colors and generate new ones around them, streamlining the color selection process for various design needs.

What kind of user benefits most from Coolors?

Coolors is ideal for anyone who needs to create color palettes, including designers, developers, and marketers. It provides a fast and efficient way to discover colors that work well together for their projects.

How is Coolors priced?

Coolors offers a free tier for basic usage, with paid plans available for users who require more extensive features and usage. The paid plans unlock additional functionalities beyond what is included in the free version.

Can Coolors integrate with other design workflows?

Coolors allows users to export generated color palettes to various formats, facilitating their integration into different design software and workflows. This feature helps users apply their chosen color schemes across multiple platforms.

How does Coolors compare to Adobe Color?

Coolors focuses on quickly generating harmonious color palettes with a simple spacebar tap, making it a very fast tool for color discovery. While both are color tools, Coolors is known for its ease of use and speed in generating new combinations.

What are the limitations of the free version of Coolors?

The free version of Coolors has some limitations, including the presence of ads and fewer features compared to the pro version. Users seeking the full suite of functionalities and an ad-free experience would need to consider a paid plan.

Source: coolors.co

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