CustomGPT vs Kayako: Which Should You Choose in 2026?
Choosing between CustomGPT and Kayako comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
CustomGPT
Enterprise AI chatbots powered by your business data
Best for you if:
- • You want the higher-rated option (7.4/10 vs 7.2/10)
- • You need ai agents features specifically
- • Enterprise-grade security and compliance
- • No-code chatbot builder
Kayako
Unified customer service platform for modern support teams
Best for you if:
- • You need ai for customer service features specifically
- • Unified customer service platform combining email, chat, and social support
- • Builds complete customer journey maps across all touchpoints
| At a Glance |  CustomGPT |  Kayako |
|---|---|---|
Price | Paid | Paid |
Best For | AI Agents | AI for Customer Service |
Rating | 74/100 | 72/100 |
| Feature | CustomGPT | Kayako |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | 74 | 72 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | AI AgentsAI for Customer Service | AI for Customer ServiceWorkflow Automation |
Understanding the Differences
Both CustomGPT and Kayako solve similar problems, but they approach them differently.CustomGPT positions itself as "enterprise ai chatbots powered by your business data" while Kayakofocuses on "unified customer service platform for modern support teams". These differences matter depending on what you're trying to accomplish.
When to Choose CustomGPT
CustomGPT makes sense if you're looking for a comprehensive paid solution. With a score of 74/100, it's our top pick in this comparison.
When to Choose Kayako
Kayako is worth considering if you need a professional-grade tool.
Who Should Use What?
Bootstrapped or small team?
Neither is free, but both have their value. Test them both and see which clicks.
We'd pick: Kayako
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. CustomGPT handles scale better in our testing.
We'd pick: CustomGPT
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. CustomGPT is built for organizations like yours.
We'd pick: CustomGPT
Still not sure? Answer these 3 questions
How much can you spend?
Both are paid tools. If money isn't the issue, go with CustomGPT—it scored higher.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated CustomGPT higher (74/100). But the community has upvoted Kayako more (0 votes). Pick your source of truth.
Key Takeaways
What CustomGPT Does Better
- Higher overall score (74/100)
- Our recommendation for most use cases
Consider Kayako If
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with CustomGPT (74/100). But the honest answer is that "better" depends on your situation. CustomGPT scores higher in our analysis, but Kayako might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is CustomGPT or Kayako better?
Based on our analysis, CustomGPT scores higher with 74/100. CustomGPT ispaid while Kayako is paid. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from CustomGPT to Kayako easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do CustomGPT and Kayako offer free trials?
Most software in this category offers free trials or free tiers. CustomGPT is paid with potential trial.Kayako is paid with potential trial. Visit their websites for current trial offers.