Folk vs Map My Customers: Which Should You Choose in 2026?
Choosing between Folk and Map My Customers comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Folk
Lightweight CRM for relationships
Best for you if:
- • You want the higher-rated option (8.2/10 vs 0.0/10)
- • You want to try before committing
- • You need email marketing features specifically
- • Folk is a CRM designed for small teams managing relationships without complexity
- • It imports contacts from everywhere and provides simple pipeline management
Map My Customers
The CRM for field sales teams, turning customer data into actionable maps, routes, and territories.
Best for you if:
- • You need crm features specifically
- • Optimizes field sales operations with map-based customer visualization and route planning.
- • Provides robust reporting and analytics for sales leaders to monitor performance and identify trends.
| At a Glance |  Folk |  Map My Customers |
|---|---|---|
Price | Free + Paid | Paid |
Best For | Email Marketing | CRM |
Rating | 82/100 | —/100 |
| Feature | Folk | Map My Customers |
|---|---|---|
| Pricing Model | Freemium | Paid |
| Editorial Score | 82 | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Email MarketingLead Generation | CRMSales Enablement |
How Folk and Map My Customers Compare
Folk
Lightweight CRM for relationships
Free tier available · 82/100 score
Map My Customers
The CRM for field sales teams, turning customer data into actionable maps, routes, and territories.
Paid
Folk is a email marketing tool. Map My Customers is in crm.
Who Should Use What?
On a budget?
Folk has a free tier. Map My Customers is paid only.
Go with: Folk
Want the highest-rated option?
Folk scores 82/100. Map My Customers is unrated.
Go with: Folk
Value user reviews?
Neither has user reviews yet.
Go with: Folk
3 Questions to Help You Decide
What's your budget?
Folk is freemium. Map My Customers is paid. Folk lets you start free.
What's your use case?
Folk is a email marketing tool. Map My Customers is in crm. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Folk
- Higher score: 82/100 vs unrated
- Free tier available
- Our pick for this comparison
Map My Customers
- Better fit for crm
The Bottom Line
Folk (82/100) is our pick.
Frequently Asked Questions
Is Folk or Map My Customers better?
Folk scores 82/100 in our evaluation. Folk is freemium and Map My Customers is paid.
What are Folk and Map My Customers used for?
Folk: Lightweight CRM for relationships. Map My Customers: The CRM for field sales teams, turning customer data into actionable maps, routes, and territories..
What does Folk cost vs Map My Customers?
Folk is freemium (free tier + paid plans). Map My Customers is a paid tool. Visit their websites for detailed pricing.