Freshworks CRM vs HubSpot: Which Should You Choose in 2026?
Choosing between Freshworks CRM and HubSpot comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated March 21, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Freshworks CRM
AI-powered CRM for high-velocity sales
Best for you if:
- 0
- • Freshworks CRM is an AI-powered sales platform designed to streamline sales processes, enhance productivity, and accelerate deal closures.
- • It offers features like lead management, sales automation, 360-degree customer views, and AI-driven insights for smarter decision-making.
HubSpot
CRM platform for scaling businesses
Best for you if:
- 0
- • All-in-one CRM platform covering marketing, sales, service, content, and operations with a shared contact database
- • Free CRM and tools for unlimited users; paid Starter plans begin at $15/seat/month with Marketing Professional at $890/month
| At a Glance |  Freshworks CRM |  HubSpot |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Marketing Automation | Marketing Automation |
Rating | — | — |
| Feature | Freshworks CRM | HubSpot |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 78 | 0 |
| Categories | Marketing AutomationCRM | Marketing AutomationCRM |
How Freshworks CRM and HubSpot Compare
Freshworks CRM
AI-powered CRM for high-velocity sales
Free tier available
HubSpot
CRM platform for scaling businesses
Free tier available
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Freshworks CRM
Want the highest-rated option?
Neither has user reviews yet.
Go with: Freshworks CRM
Value user reviews?
Neither has user reviews yet.
Go with: Freshworks CRM
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Both are marketing automation tools. Compare their specific features to decide.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Freshworks CRM
- 0
- More community upvotes (78)
- Free tier available
- Our pick for this comparison
HubSpot
The Bottom Line
Freshworks CRM is our pick.
Frequently Asked Questions
Is Freshworks CRM or HubSpot better?
Freshworks CRM is rated high in our evaluation. Both are freemium.
What are Freshworks CRM and HubSpot used for?
Freshworks CRM: AI-powered CRM for high-velocity sales. HubSpot: CRM platform for scaling businesses.
What does Freshworks CRM cost vs HubSpot?
Freshworks CRM is freemium (free tier + paid plans). HubSpot is freemium (free tier + paid plans). Visit their websites for detailed pricing.