Gladly vs Dixa: Which Should You Choose in 2026?
Choosing between Gladly and Dixa comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Gladly
Customer service platform focused on people
Best for you if:
- • You want the higher-rated option (8.2/10 vs 8.1/10)
- • Gladly is a customer service platform built around people, not tickets
- • It provides a single conversation history across all channels with AI assistance
Dixa
Customer service platform for conversational support
Best for you if:
- • Dixa is a customer service platform unifying phone, email, chat, and messaging in one inbox
- • It provides agent routing, automation, and analytics for conversational customer support
| At a Glance |  Gladly |  Dixa |
|---|---|---|
Price | Paid | Paid |
Best For | Help Desk | Help Desk |
Rating | 82/100 | 81/100 |
| Feature | Gladly | Dixa |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | 82 | 81 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Help DeskCall Center | Help DeskLive Chat |
Understanding the Differences
Both Gladly and Dixa solve similar problems, but they approach them differently.Gladly positions itself as "customer service platform focused on people" while Dixafocuses on "customer service platform for conversational support". These differences matter depending on what you're trying to accomplish.
When to Choose Gladly
Gladly makes sense if you're looking for a comprehensive paid solution. With a score of 82/100, it's our top pick in this comparison.
When to Choose Dixa
Dixa is worth considering if you need a professional-grade tool.
Who Should Use What?
Bootstrapped or small team?
Neither is free, but both have their value. Test them both and see which clicks.
We'd pick: Dixa
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Gladly handles scale better in our testing.
We'd pick: Gladly
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Gladly is built for organizations like yours.
We'd pick: Gladly
Still not sure? Answer these 3 questions
How much can you spend?
Both are paid tools. If money isn't the issue, go with Gladly—it scored higher.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Gladly higher (82/100). But the community has upvoted Dixa more (0 votes). Pick your source of truth.
Key Takeaways
What Gladly Does Better
- Higher overall score (82/100)
- Our recommendation for most use cases
Consider Dixa If
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Gladly (82/100). But the honest answer is that "better" depends on your situation. Gladly scores higher in our analysis, but Dixa might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Gladly or Dixa better?
Based on our analysis, Gladly scores higher with 82/100. Gladly ispaid while Dixa is paid. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Gladly to Dixa easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Gladly and Dixa offer free trials?
Most software in this category offers free trials or free tiers. Gladly is paid with potential trial.Dixa is paid with potential trial. Visit their websites for current trial offers.