MoEngage vs OneSignal: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for MoEngage and OneSignal side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
MoEngage
Insights-led customer engagement platform
Best for you if:
- • You want strong AI features
OneSignal
Customer messaging platform for push and more
Best for you if:
- • You want a free tier before you commit
| At a Glance | ||
|---|---|---|
Starts at | Not published | Free plan, paid from $99/mo, billed monthly Growth plan |
Category | Marketing Automation Email | Marketing Automation Push Notifications |
Rating | 4.5/5 G2 4.5 523 reviews | n/a |
Free plan | No | Yes |
Watch out for | Overage fees for exceeding MAU limits | n/a |
Choose MoEngage or OneSignal?
Choose MoEngage if
- You want strong AI features
- You want good value for money
Choose OneSignal if
- You want a free tier before you commit
- You want generous free tier
- You want easy to implement
In-Depth Analysis
MoEngage
Insights-led customer engagement platform
However, the feature differentiation across Grow, Scale, and Enterprise tiers suggests a value-based approach.
Watch out
Overage fees for exceeding MAU limits
Strengths
- Pro: Strong AI features
- Pro: Good value for money
- Pro: Comprehensive platform
- Pro: Strong in APAC
- Pro: Predictive capabilities
Weaknesses
- Con: Less known in US/EU
- Con: Interface can be complex
- Con: Support varies by region
- Con: Reporting could be better
Key features
OneSignal
Customer messaging platform for push and more
OneSignal offers a very generous free tier, allowing up to 10,000 subscribers, which is excellent for startups and small projects.
Strengths
- Pro: Generous free tier
- Pro: Easy to implement
- Pro: Multi-channel support
- Pro: Good documentation
- Pro: Affordable paid plans
Weaknesses
- Con: Less sophisticated than Braze
- Con: Limited analytics
- Con: Basic segmentation
- Con: Support can be slow
Key features
Plans and prices: MoEngage vs OneSignal
| Tool | Plans and prices | Source |
|---|---|---|
| MoEngage |
| moengage.com read Oct 4, 2026 |
| OneSignal |
| onesignal.com read Oct 14, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on MoEngage pricing and OneSignal pricing.
Key Takeaways
MoEngage
- Choose if you want insights-led customer engagement platform
OneSignal
- Has a free plan
What the data shows
On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair.
- Only MoEngage has a published user rating (4.5/5 from 523 reviews); OneSignal has none we can show.
- OneSignal starts at $99/mo, billed monthly; MoEngage has no public paid plan price on file.
- Only OneSignal has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do MoEngage and OneSignal compare in 2026?
On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair. Only MoEngage has a published user rating (4.5/5 from 523 reviews); OneSignal has none we can show. OneSignal starts at $99/mo, billed monthly; MoEngage has no public paid plan price on file. Only OneSignal has a free plan.
What are MoEngage and OneSignal used for?
MoEngage: Insights-led customer engagement platform. OneSignal: Customer messaging platform for push and more.
What does MoEngage cost vs OneSignal?
MoEngage has no public paid-plan price on file. OneSignal's cheapest paid plan is Growth at $99/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 14, 2026.
What's the main difference between MoEngage and OneSignal?
MoEngage's main strength: strong AI features. OneSignal's main strength: generous free tier.