Moz vs Moz Pro: Which Should You Choose in 2026?
Choosing between Moz and Moz Pro comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Moz
SEO software and analytics platform
Best for you if:
- • You want the higher-rated option (8.4/10 vs 8.2/10)
- • SEO software suite featuring Domain Authority metric, keyword research, and link analysis tools.
- • Includes Moz Pro for site audits and Moz Local for local search optimization.
Moz Pro
SEO software for smarter marketing
Best for you if:
- • All-in-one SEO toolkit for keyword research, competitive analysis, and rank tracking.
- • Uses AI-powered insights to optimize content and understand search intent.
| At a Glance |  Moz |  Moz Pro |
|---|---|---|
Price | Paid | Paid |
Best For | SEO Tools | SEO Tools |
Rating | 84/100 | 82/100 |
| Feature | Moz | Moz Pro |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | 84 | 82 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | SEO ToolsContent Marketing | SEO ToolsContent Marketing |
How Moz and Moz Pro Compare
Moz
SEO software and analytics platform
Paid · 84/100 score
Moz Pro
SEO software for smarter marketing
Paid · 82/100 score
Who Should Use What?
On a budget?
Both are paid. Compare plans on their websites.
Go with: Moz
Want the highest-rated option?
Moz: 84/100. Moz Pro: 82/100.
Go with: Moz
Value user reviews?
Neither has user reviews yet.
Go with: Moz
3 Questions to Help You Decide
What's your budget?
Both are paid. Pricing won't help you decide here.
What's your use case?
Both are seo tools tools. Compare their specific features to decide.
How important are ratings?
Moz scores higher: 84/100 vs 82/100.
Key Takeaways
Moz
- Higher score: 84/100 vs 82
- Our pick for this comparison
Moz Pro
The Bottom Line
Moz (84/100) is our pick.
Frequently Asked Questions
Is Moz or Moz Pro better?
Moz scores 84/100 in our evaluation. Both are paid.
What are Moz and Moz Pro used for?
Moz: SEO software and analytics platform. Moz Pro: SEO software for smarter marketing.
What does Moz cost vs Moz Pro?
Moz is a paid tool. Moz Pro is a paid tool. Visit their websites for detailed pricing.