SAP Business One vs HubSpot: Which Should You Choose in 2026?
Choosing between SAP Business One and HubSpot comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
SAP Business One
A single, affordable ERP solution for managing your entire small or midsize company.
Best for you if:
- • You need crm features specifically
- • Comprehensive ERP for small and midsize businesses.
- • Manages financials, purchasing, inventory, sales, CRM, and analytics.
HubSpot
CRM platform for scaling businesses
Best for you if:
- • You want the higher-rated option (9.0/10 vs 8.5/10)
- • You want to try before committing
- • You need marketing automation features specifically
- • All-in-one CRM platform
- • Marketing and sales tools
| At a Glance |  SAP Business One |  HubSpot |
|---|---|---|
Price | Paid | Free + Paid |
Best For | CRM | Marketing Automation |
Rating | 85/100 | 90/100 |
| Feature | SAP Business One | HubSpot |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | 85 | 90 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | CRMAccounting | Marketing AutomationCRM |
How SAP Business One and HubSpot Compare
SAP Business One
A single, affordable ERP solution for managing your entire small or midsize company.
Paid · 85/100 score
HubSpot
CRM platform for scaling businesses
Free tier available · 90/100 score
SAP Business One is a crm tool. HubSpot is in marketing automation.
Who Should Use What?
On a budget?
HubSpot has a free tier. SAP Business One is paid only.
Go with: HubSpot
Want the highest-rated option?
SAP Business One: 85/100. HubSpot: 90/100.
Go with: HubSpot
Value user reviews?
Neither has user reviews yet.
Go with: HubSpot
3 Questions to Help You Decide
What's your budget?
SAP Business One is paid. HubSpot is freemium. HubSpot lets you start free.
What's your use case?
SAP Business One is a crm tool. HubSpot is in marketing automation. Pick the category that matches your needs.
How important are ratings?
HubSpot scores higher: 90/100 vs 85/100.
Key Takeaways
HubSpot
- Higher score: 90/100 vs 85
- Free tier available
- Our pick for this comparison
SAP Business One
- Better fit for crm
The Bottom Line
HubSpot (90/100) is our pick.
Frequently Asked Questions
Is SAP Business One or HubSpot better?
HubSpot scores 90/100 in our evaluation. SAP Business One is paid and HubSpot is freemium.
What are SAP Business One and HubSpot used for?
SAP Business One: A single, affordable ERP solution for managing your entire small or midsize company.. HubSpot: CRM platform for scaling businesses.
What does SAP Business One cost vs HubSpot?
SAP Business One is a paid tool. HubSpot is freemium (free tier + paid plans). Visit their websites for detailed pricing.