Similarweb vs Builtwith: Which Should You Choose in 2026?
Choosing between Similarweb and Builtwith comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Similarweb
Website traffic and analytics
Best for you if:
- • You need market intelligence features specifically
- • Similarweb is a digital intelligence platform for competitive analysis
- • It provides website traffic data, audience insights, and market research
Builtwith
Technology lookup tool
Best for you if:
- • You want the higher-rated option (7.9/10 vs 7.4/10)
- • You want to try before committing
- • You need web analytics features specifically
- • BuiltWith is a website profiling tool that reveals technology stacks behind any site
- • It identifies CMSs, analytics, e-commerce platforms, and marketing tools
| At a Glance |  Similarweb |  Builtwith |
|---|---|---|
Price | Paid | Free + Paid |
Best For | Market Intelligence | Web Analytics |
Rating | 74/100 | 79/100 |
| Feature | Similarweb | Builtwith |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | 74 | 79 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Market IntelligenceSEO Tools | Web AnalyticsAPI Tools |
How Similarweb and Builtwith Compare
Similarweb
Website traffic and analytics
Paid · 74/100 score
Builtwith
Technology lookup tool
Free tier available · 79/100 score
Similarweb is a market intelligence tool. Builtwith is in web analytics.
Who Should Use What?
On a budget?
Builtwith has a free tier. Similarweb is paid only.
Go with: Builtwith
Want the highest-rated option?
Similarweb: 74/100. Builtwith: 79/100.
Go with: Builtwith
Value user reviews?
Neither has user reviews yet.
Go with: Builtwith
3 Questions to Help You Decide
What's your budget?
Similarweb is paid. Builtwith is freemium. Builtwith lets you start free.
What's your use case?
Similarweb is a market intelligence tool. Builtwith is in web analytics. Pick the category that matches your needs.
How important are ratings?
Builtwith scores higher: 79/100 vs 74/100.
Key Takeaways
Builtwith
- Higher score: 79/100 vs 74
- Free tier available
- Our pick for this comparison
Similarweb
- Better fit for market intelligence
The Bottom Line
Builtwith (79/100) is our pick.
Frequently Asked Questions
Is Similarweb or Builtwith better?
Builtwith scores 79/100 in our evaluation. Similarweb is paid and Builtwith is freemium.
What are Similarweb and Builtwith used for?
Similarweb: Website traffic and analytics. Builtwith: Technology lookup tool.
What does Similarweb cost vs Builtwith?
Similarweb is a paid tool. Builtwith is freemium (free tier + paid plans). Visit their websites for detailed pricing.