Steer vs Zoho CRM: Which Should You Choose in 2026?
Choosing between Steer and Zoho CRM comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Steer
Automate customer follow-ups, scheduling, and marketing for auto repair shops to drive repeat business.
Best for you if:
- • Automates customer communication and marketing for auto shops.
- • Boosts repeat business and customer retention through smart reminders and follow-ups.
Zoho CRM
CRM for sales and marketing teams
Best for you if:
- • You want the higher-rated option (8.6/10 vs 0.0/10)
- • You want to try before committing
- • Zoho CRM is a sales CRM platform for managing customer relationships
- • It provides lead management, automation, and analytics
| At a Glance |  Steer |  Zoho CRM |
|---|---|---|
Price | Paid | Free + Paid |
Best For | Marketing Automation | Marketing Automation |
Rating | —/100 | 86/100 |
| Feature | Steer | Zoho CRM |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | — | 86 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Marketing AutomationCRM | Marketing AutomationCRM |
How Steer and Zoho CRM Compare
Steer
Automate customer follow-ups, scheduling, and marketing for auto repair shops to drive repeat business.
Paid
Zoho CRM
CRM for sales and marketing teams
Free tier available · 86/100 score
Who Should Use What?
On a budget?
Zoho CRM has a free tier. Steer is paid only.
Go with: Zoho CRM
Want the highest-rated option?
Zoho CRM scores 86/100. Steer is unrated.
Go with: Zoho CRM
Value user reviews?
Neither has user reviews yet.
Go with: Zoho CRM
3 Questions to Help You Decide
What's your budget?
Steer is paid. Zoho CRM is freemium. Zoho CRM lets you start free.
What's your use case?
Both are marketing automation tools. Compare their specific features to decide.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Zoho CRM
- Higher score: 86/100 vs unrated
- Free tier available
- Our pick for this comparison
Steer
The Bottom Line
Zoho CRM (86/100) is our pick.
Frequently Asked Questions
Is Steer or Zoho CRM better?
Zoho CRM scores 86/100 in our evaluation. Steer is paid and Zoho CRM is freemium.
What are Steer and Zoho CRM used for?
Steer: Automate customer follow-ups, scheduling, and marketing for auto repair shops to drive repeat business.. Zoho CRM: CRM for sales and marketing teams.
What does Steer cost vs Zoho CRM?
Steer is a paid tool. Zoho CRM is freemium (free tier + paid plans). Visit their websites for detailed pricing.