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CRM for sales and marketing teams

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Reviews onG2
2885 reviews tracked

The Bottom Line

Entry price

From $14/mo (free plan available)

Biggest pro

Affordable CRM

Biggest con

UI less polished

TL;DR - Zoho CRM

  • Zoho CRM is a sales CRM platform for managing customer relationships
  • It provides lead management, automation, and analytics
  • Free tier available, Standard at $14/user/month
Pricing: Free plan available
Best for: Growing teams
4.1/5 across review platforms

What is Zoho CRM?

Editorial review
Zoho CRM manages customer relationships affordably. Sales and customer management from Zoho-CRM for cost-conscious organizations. The pricing is competitive. The features are comprehensive. The Zoho integration adds value. Organizations wanting affordable CRM choose Zoho CRM for cost-effective sales management.

Available on: Web, iOS, Android

Pros & Cons

Pros

  • Affordable CRM
  • Good features for price
  • Zoho ecosystem
  • AI assistant (Zia)
  • Customizable

Cons

  • UI less polished
  • Learning curve
  • Integration quirks
  • Support varies
  • Mobile apps basic

Ratings Across the Web

4.1(2,885 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

CRMSales automationAnalyticsAI assistantCustomizationZoho ecosystem

Pricing Plans

15-day Free Trial

Pricing checked Jun 8, 2026

Free

Free

Up to 3 users

  • Leads and contacts
  • Documents
  • Mobile apps
  • Basic workflows
Most Popular

Standard

$14/month per user (annual)

$20/user monthly billing

  • Mass email
  • Custom modules
  • Workflows
  • Sales forecasting
  • Cadences
  • 900+ marketplace extensions

Professional

$23/month per user (annual)

$35/user monthly billing

  • Blueprint process management
  • CPQ
  • Sales signals
  • Inventory management
  • Webhooks
  • Google Ads integration

Enterprise

$40/month per user (annual)

$50/user monthly billing

  • Zia AI assistant
  • Territory management
  • Custom functions
  • Journey orchestration
  • Multi-user portals
  • Sandbox

Ultimate

$52/month per user (annual)

Annual billing only

  • Advanced feature limits
  • Extended AI capabilities
  • Data preparation
  • Augmented analytics
  • Advanced administration

How Zoho CRM's pricing compares

At $1.92/mo, Zoho CRM is the most affordable of its 6 direct competitors.

Entry paid plan, monthly. Pricing checked Jun 8, 2026.

Reviews

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4.1/5

Across 2,885 verified user reviews on G2

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Zoho CRM FAQ

How does Zoho CRM support sales and marketing teams?

Zoho CRM is designed to manage customer relationships affordably, providing comprehensive features specifically for sales and customer management. It helps organizations with cost-effective sales management and integrates within the broader Zoho ecosystem.

Which teams benefit most from using Zoho CRM?

Zoho CRM is best suited for sales and marketing teams within cost-conscious organizations. Its affordable nature and comprehensive features make it a strong choice for businesses prioritizing budget-friendly customer relationship management.

How does Zoho CRM compare to Salesforce for customer relationship management?

Zoho CRM offers an affordable alternative to Salesforce, providing comprehensive features at a competitive price point. While Salesforce is a direct competitor, Zoho CRM focuses on cost-effective sales management for budget-conscious organizations.

What kind of trade-offs should users expect with Zoho CRM?

Users should be aware that Zoho CRM's user interface is less polished, and there can be a learning curve associated with its use. Additionally, some users may experience integration quirks or find the mobile applications to be basic.

Does Zoho CRM include an AI assistant to help with tasks?

Yes, Zoho CRM includes an AI assistant named Zia. This feature helps enhance the CRM's capabilities and provides assistance within the platform, contributing to its comprehensive set of tools.

How is Zoho CRM priced?

Zoho CRM is available on a free tier, allowing users to get started without initial cost. For organizations requiring more extensive usage and additional features, paid plans are available.

Can Zoho CRM be customized to fit specific business needs?

Yes, Zoho CRM is customizable, allowing organizations to tailor the platform to their specific requirements. This flexibility helps businesses adapt the CRM to their unique sales and marketing workflows.

Source: zoho.com

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