Skip to content

What is Salesforce?

Salesforce is a marketing automation tool. Salesforce is the world's leading CRM platform for sales, service, and marketing. Sales Cloud manages deals and pipelines. Service Cloud handles customer support at scale. Marketing Cloud automates customer journeys. AppExchange offers thousands of business apps. The CRM that defined the category and powers enterprise businesses worldwide. Salesforce is paid-only, with most plans including a trial period. Buyers most often compare Salesforce against HubSpot, Highspot, Microsoft Dynamics 365.

TL;DR - Salesforce

  • The world's #1 CRM platform
  • Enterprise-grade with endless customization
  • Powers sales teams worldwide
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms

Pros & Cons

Pros

  • Industry standard
  • Huge ecosystem
  • Highly customizable

Cons

  • Expensive
  • Complex setup

Ratings Across the Web

4.4(112,319 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

CRMSales CloudService CloudMarketing CloudEinstein AIAppExchangeAnalyticsAutomation

Pricing Plans

30-day Free Trial

Starter Suite

$25/user/month (billed annually)

  • Basic CRM for up to 10 users
  • Contact & lead management
  • Email integration
  • Mobile app
  • Basic reports & dashboards

Pro Suite

$100/user/month (billed annually)

  • Everything in Starter
  • Workflow automation
  • Forecasting
  • Advanced reporting
  • Marketing campaigns
  • Collaboration tools

Enterprise

$175/user/month (billed annually)

  • Everything in Pro
  • Advanced customization
  • Sales process management
  • Territory management
  • Advanced API access
  • Sandbox environments

Unlimited

$350/user/month (billed annually)

  • Everything in Enterprise
  • 24/7 Premier Support included
  • Full sandbox access
  • Unlimited customization
  • Advanced analytics
  • Priority support

Einstein 1 Sales (Agentforce)

$550/user/month (billed annually)

  • Everything in Unlimited
  • Agentforce AI agents
  • Einstein AI predictive analytics
  • Data Cloud integration
  • AI-driven lead scoring
  • Generative AI for sales
Salesforce is the world's leading CRM platform for sales, service, and marketing. Sales Cloud manages deals and pipelines. Service Cloud handles customer support at scale. Marketing Cloud automates customer journeys. AppExchange offers thousands of business apps. The CRM that defined the category and powers enterprise businesses worldwide.

Reviews

Be the first to review Salesforce

Your take helps the next buyer. Verified LinkedIn reviewers get a badge.

Write a review

Best Salesforce Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

Explore More

Salesforce FAQ

What is Salesforce?

Enterprise CRM platform by Salesforce.

Guides & Articles