Autonomous marketing platform with AI-powered email, SMS, and WhatsApp automation.
From $15/mo (free plan available)Visit WebsiteThe Bottom Line
- Price
- From $15/mo (free plan available). Compare plans
Key facts
- AI-powered autonomous marketing reduces manual work and accelerates campaign creation.
- Cross-channel automation across email, SMS, WhatsApp, and social ads.
- Over 1,000 integrations with CRM, e-commerce, analytics, and ad platforms.
Pros
- AI agents dramatically speed up campaign creation and personalization.
- Excellent email deliverability with dedicated IP management and monitoring.
- Robust integration ecosystem connects with most major business tools.
- 30-day satisfaction guarantee and free 1:1 coaching for new users.
Cons
- Pricing can become expensive as contact lists grow, especially with add-ons.
- Advanced features like WhatsApp, SMS, and enhanced CRM are paid add-ons.
- Some users may find the initial setup and breadth of features overwhelming.
What is ActiveCampaign?
Available on: Web
Ratings Across the Web
ActiveCampaign holds an aggregate rating of 4.5 out of 5 from 17,363 reviews across G2 and Capterra, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
- AI Campaign Builder & Content Generator
- Multi-step marketing automation with 950+ recipes
- Email, SMS, WhatsApp, and ad campaigns
- Predictive sending and conditional content
- Advanced segmentation and AI-suggested segments
- Integrated CRM with pipeline and sales engagement add-ons
- 1,000+ integrations including Shopify, Salesforce, Facebook, Zapier
- Brand Kit, spam check, and deliverability tools
Pricing Plans
14-day Free TrialPricing checked Oct 6, 2026
| Plan | Price | Details |
|---|---|---|
| Starter | $15/month |
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| Plus | $49/month |
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| Pro | $79/month |
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| Enterprise | $145/month |
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How ActiveCampaign's pricing compares
At $49/mo, billing unit not specified, ActiveCampaign is the most premium of its 5 comparable direct competitors.
Entry paid plan, monthly. Pricing checked Oct 6, 2026.
Reviews
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ActiveCampaign FAQ
How much does ActiveCampaign cost?
What is autonomous marketing?
Can I integrate ActiveCampaign with my existing tools?
Source: activecampaign.com
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