Toolradar Research
Sales software statistics 2026
First-party data on the 250 sales tools Toolradar tracks: 218,689 reviews, a $49 median entry price, and a market where 69% of tools are paid-only. Sales is expensive on day one.
Founder, Toolradar & Dupple
Key findings
What the data shows.
- 01
250 sales tools tracked, holding 218,689 aggregated third-party reviews. (Source: Toolradar directory, September 17, 2026.)
- 02
69% are paid-only. Only 31% offer a free way in. (Source: Toolradar directory, September 17, 2026.)
- 03
The median paid plan starts at $49 a month, mean $135, one of the highest medians in this series. (Source: Toolradar directory, September 17, 2026.)
- 04
Salesforce holds 44,685 reviews at 4.40. Qualified leads the satisfaction cut at 4.90 from 1,555 reviews. (Source: Toolradar directory, September 17, 2026.)
- 05
94% of sales leaders who already use agents say they are critical for meeting business demands. (Source: Salesforce State of Sales 2026.)
About the research
How we built this report.
Toolradar tool database. Editorial review with weekly pricing verification.
2026. Snapshot taken September 17, 2026. Refresh due Dec 17, 2026.
Public scoring rubric. See how we rate for the full criteria.
Creative Commons BY 4.0. Quote, link, and reuse with attribution.
Sales software is a pay-from-day-one category with a high sticker. Toolradar tracks 250 sales tools holding 218,689 reviews. 69% are paid-only. The median published entry price is $49 a month, more than double the catalog-wide $20 median. Salesforce holds 44,685 reviews at 4.40. Quip, filed here as a sales workspace, holds 43,705 at 4.50. Qualified, a conversational layer, sits at 4.90 from 1,555 reviews.
Every figure below is computed from the Toolradar directory on September 17, 2026. The live dashboard is Sales statistics. The buyer ranking is best sales software.
How large the category is
We track 250 published tools, or 2.4% of the 10,619 tools in the directory. 95% (238 of 250) were added to Toolradar in 2026. "Added" means added to our directory, not founded this year.
Seat prices in sales stack. A 10-person team on a $49 plan is not paying $49. It is paying $49 times the seats that live in the CRM.
How these tools are priced
69% of the 250 tools are paid-only. 31% offer a free tier or freemium plan (78 tools). 1% are fully free.
n = 250 tools, September 17, 2026How sales software are priced
For the 86 tools that publish a paid tier, the median entry price is $49 a month and the mean is $135.
n = 86 tools with a published paid tierEntry price distribution
The catalog-wide median entry is $20 (software pricing statistics). Read our median against that line, then read the mean as a warning when a few enterprise platforms sit on top.
How these tools are rated
187 of 250 tools carry a rating (75%). Those ratings rest on 218,689 reviews. Unweighted mean 4.43. Review-weighted mean 4.41.
n = 187 rated toolsRating distribution
The most-reviewed tools on September 17, 2026:
| Tool | Rating | Reviews |
|---|---|---|
| Salesforce | 4.40 | 44,685 |
| Quip | 4.50 | 43,705 |
| Zoho CRM | 4.20 | 9,945 |
| Microsoft Dynamics 365 | 4.10 | 7,475 |
Source: Toolradar directory, September 17, 2026.
The incumbents hold up at scale. That is different from email or payments, where the default drags the weighted average down. Sales tools that reach tens of thousands of reviews still sit near 4.41.
The highest-rated tools with at least 500 aggregated reviews:
| # | Tool | Rating | Reviews |
|---|---|---|---|
| 1 | Qualified | 4.90 | 1,555 |
| 2 | Ticket Tailor | 4.90 | 794 |
| 3 | Less Annoying CRM | 4.90 | 668 |
| 4 | Instantly | 4.80 | 4,158 |
| 5 | Everstage | 4.80 | 2,165 |
| 6 | Textline | 4.80 | 553 |
| 7 | CaptivateIQ | 4.70 | 4,363 |
| 8 | Quo | 4.70 | 3,412 |
| 9 | PartnerStack | 4.70 | 1,036 |
| 10 | DealHub | 4.70 | 944 |
Qualified leads at 4.90.
Review volume by platform:
| Review platform | Tools with a profile | Aggregated reviews | Mean rating |
|---|---|---|---|
| G2 | 173 | 152,668 | 4.52 |
| Capterra | 91 | 54,313 | 4.45 |
| Trustpilot | 16 | 10,195 | 2.90 |
| SourceForge | 29 | 1,430 | 3.89 |
| TrustRadius | 5 | 80 | 4.07 |
| Peerspot | 1 | 3 | 3.80 |
Three tools worth comparing are Salesforce, Qualified, and Zoho CRM.
What sellers say they will buy next
Salesforce's 2026 State of Sales, a double-anonymous survey of 4,050 sales professionals in August and September 2025, found that 94% of sales leaders who already use agents say those agents are critical for meeting business demands. Top performers are 1.7 times more likely to use AI agents than struggling teams (Salesforce). That is the demand side. Our catalog is the supply: a $49 median seat in a category that is already 69% paid-only, before the agent add-on lands on the invoice.
How often pricing moves
Our pricing tracker logged 9 pricing changes for these tools in 2026, 0 of them applied. Recheck the tier you will actually run, not the headline starter.
How this data was measured
Every figure in this report is computed live from the Toolradar directory on September 17, 2026, covering the 250 published tools we categorize under Sales. Pricing model is read from each vendor's official pricing page. The entry price is the cheapest positive monthly tier a tool publishes. Ratings and review counts are aggregated from third-party platforms (G2, Capterra, Trustpilot and others), not from Toolradar's own reviews. The leaderboard floor is 500 aggregated reviews. External statistics are cited inline and link to the exact source page. This is a directory snapshot, not a survey.
Cite this report
- APA: Corneloup, L. (2026). Sales software statistics 2026. Toolradar Research. https://toolradar.com/reports/sales-software-statistics
- MLA: Corneloup, Louis. "Sales software statistics 2026." Toolradar Research, 17 Sept. 2026, toolradar.com/reports/sales-software-statistics.
Browse the full category on the best sales software page, or explore all of Toolradar Research.
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Use the data, credit the source.
Released under Creative Commons BY 4.0. You may quote, link, and reuse the data with attribution.
More research
What Toolradar has stored: reviews and logos
57 of 10,667 published tools have at least one Toolradar review. 6,602 have a stored external-review payload. 4,065 have neither. 180 published tools have no logo file.
How fresh Toolradar prices are
On September 22, 2026, 7,331 of 10,667 published tools had their pricing re-checked in the last 30 days. 3,334 have never been checked. One check is older than 90 days. The median price lives on another page. This page is the age of the check.
Free trial share of software tools 2026
2,885 of 10,667 published Toolradar tools have a stored free-trial flag (27%). The free path is a different cut: 5,834 tools (55%) are free, freemium, or open_source. Among Paid listings, 1,433 of 4,786 (30%) carry the trial flag.