Freshsales vs Zoho CRM: Which Should You Choose in 2026?
Choosing between Freshsales and Zoho CRM comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Freshsales
AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.
Best for you if:
- • You need lead generation features specifically
- • AI-powered CRM for lead generation, qualification, and tracking.
- • Automates tasks and provides AI-driven insights for sales efficiency.
Zoho CRM
CRM for sales and marketing teams
Best for you if:
- • You need marketing automation features specifically
- • Zoho CRM is a sales CRM platform for managing customer relationships
- • It provides lead management, automation, and analytics
| At a Glance |  Freshsales |  Zoho CRM |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Lead Generation | Marketing Automation |
Rating | 86/100 | 86/100 |
| Feature | Freshsales | Zoho CRM |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 86 | 86 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Lead GenerationCRM | Marketing AutomationCRM |
How Freshsales and Zoho CRM Compare
Freshsales
AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.
Free tier available · 86/100 score
Zoho CRM
CRM for sales and marketing teams
Free tier available · 86/100 score
Freshsales is a lead generation tool. Zoho CRM is in marketing automation.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: Freshsales
Want the highest-rated option?
Freshsales: 86/100. Zoho CRM: 86/100.
Go with: Freshsales
Value user reviews?
Neither has user reviews yet.
Go with: Freshsales
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
Freshsales is a lead generation tool. Zoho CRM is in marketing automation. Pick the category that matches your needs.
How important are ratings?
Both score 86/100.
Key Takeaways
Freshsales
- Free tier available
- Our pick for this comparison
Zoho CRM
- Better fit for marketing automation
The Bottom Line
Freshsales (86/100) is our pick.
Frequently Asked Questions
Is Freshsales or Zoho CRM better?
Freshsales scores 86/100 in our evaluation. Both are freemium.
What are Freshsales and Zoho CRM used for?
Freshsales: AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.. Zoho CRM: CRM for sales and marketing teams.
What does Freshsales cost vs Zoho CRM?
Freshsales is freemium (free tier + paid plans). Zoho CRM is freemium (free tier + paid plans). Visit their websites for detailed pricing.