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Expert GuideUpdated February 2026

Best LMS Platforms in 2026

Create, sell, and deliver online courses that transform learners.

By · Updated

TL;DR

Teachable is the best starting point for course creators—easy to use with solid features. Thinkific offers more customization and no transaction fees on higher tiers. Kajabi is the all-in-one choice for those wanting marketing and community built in. For enterprise training, look at TalentLMS or Docebo instead.

Online courses have become a legitimate business model for experts, educators, and businesses. The right LMS (Learning Management System) handles course delivery, student management, and often payments—letting you focus on content creation. The market splits between creator-focused platforms (Teachable, Thinkific) and enterprise training systems (TalentLMS, Docebo). Choose based on whether you're selling to individuals or training employees.

What Are LMS Platforms?

LMS platforms host and deliver online learning. For course creators, they provide course builders, video hosting, student management, and payment processing. For businesses, they manage employee training, compliance, and skill development. Modern platforms include features like communities, certificates, and mobile apps.

Why LMS Platform Matters

Your platform affects student experience and your revenue. Poor video delivery frustrates learners. Clunky checkout loses sales. Missing features limit what you can create. The right platform grows with you—starting simple but supporting advanced courses, cohorts, and communities as you scale.

Key Features to Look For

Course BuilderEssential

Create and organize course content

Video HostingEssential

Reliable video delivery

Payment ProcessingEssential

Collect payments and subscriptions

Student Management

Track progress and engagement

Quizzes & Assignments

Test learner understanding

Certificates

Recognize course completion

Community

Connect students with each other

Marketing Tools

Sell courses with funnels and email

How to Choose an LMS Platform

Determine primary use—Teachable/Thinkific for selling courses to individuals, TalentLMS/Docebo for employee training programs
Evaluate transaction fees carefully—Teachable Basic charges 5% per transaction on top of payment processor fees, while Thinkific and Kajabi charge 0%
Consider marketing needs—Kajabi includes email marketing, landing pages, and funnels; Teachable and Thinkific require separate tools
Check customization for branding—white-label options and custom domains are available on higher tiers across all platforms
Test the student experience yourself—enroll in a sample course on each platform to feel the difference in learning UX

Evaluation Checklist

Calculate total cost including transaction fees—Teachable Basic at $59/mo + 5% on a $100 course means $5 per sale vs Thinkific Basic at $49/mo + 0%
Test video hosting quality and speed—upload a 1-hour lecture and play it on mobile with poor connection to check adaptive streaming
Verify payment processing options—Stripe and PayPal availability varies by country, and some platforms restrict payment gateways on lower tiers
Check data portability—can you export student emails, progress data, and course content if you switch platforms?
Test the course builder with your actual content type—text, video, quizzes, assignments, downloads, and live sessions

Pricing Overview

Teachable

Easiest to start with—largest course creator community

Free (limited) / Basic $59/mo (5% fee) / Pro $159/mo (0% fee)
Thinkific

No transaction fees on paid plans—better economics at scale

Free (1 course) / Basic $49/mo / Start $99/mo / Grow $199/mo
Kajabi

All-in-one with email marketing, funnels, and community included

Basic $149/mo / Growth $199/mo / Pro $399/mo (all 0% fee)

Top Picks

Based on features, user feedback, and value for money.

First-time course creators wanting the simplest path to launch

+Lowest barrier to entry—free plan lets you test with limited features
+Largest course creator community with extensive tutorials and templates
+Clean, intuitive course builder that works well for video-heavy courses
5% transaction fee on Basic ($59/mo)—on a $100 course, you lose $5 per sale on top of processor fees
No built-in marketing tools—you need separate email marketing and landing page software

Creators wanting more control and better unit economics as they scale

+0% transaction fees on all paid plans—you keep more of every sale
+More customizable site builder with drag-and-drop sections
+Thinkific App Store with 80+ integrations (communities, analytics, marketing)
Interface less intuitive than Teachable—steeper initial learning curve
Free plan limited to 1 course with basic features

Established creators who want marketing, courses, and community in one platform

+All-in-one: courses, email marketing, landing pages, sales funnels, and community included
+0% transaction fees on all plans—no revenue sharing
+Pipeline builder creates automated sales funnels that convert
Most expensive at $149/mo Basic—3x the cost of Teachable or Thinkific entry plans
Overkill if you just want to host a single course

Mistakes to Avoid

  • ×

    Choosing platform before validating the course idea — Spend $0 on a platform until you've presold at least 10 copies or collected 100+ email signups. Use a simple landing page and Stripe link first

  • ×

    Over-investing in platform when content matters more — A $149/mo Kajabi plan won't fix a boring course. Start with Teachable Free or Thinkific Free and invest your budget in better video and content instead

  • ×

    Ignoring transaction fees at scale — Teachable Basic's 5% fee on $100K/year in sales costs you $5,000—more than the difference between Teachable and a zero-fee platform

  • ×

    Not building an email list outside the platform — If Teachable or Thinkific goes down or changes pricing, your student emails are your insurance. Export regularly and maintain a separate email list

  • ×

    Measuring success by enrollment count instead of completion rate — Average course completion rates are 5-15%. Focus on engagement design (short videos, quizzes, community) to lift completion above 30%

Expert Tips

  • Start with a free tier and upgrade only when you hit real limits — Teachable Free and Thinkific Free let you test your idea with zero risk. Upgrade when transaction fees exceed the plan cost

  • Calculate your breakeven on transaction fees — At Teachable Basic ($59/mo + 5% fee), you break even vs Thinkific Basic ($49/mo + 0%) at around $200/mo in sales. Above that, zero-fee platforms save more

  • Pre-sell before you build — Create a landing page describing your course, price it, and collect deposits. If 20+ people pay, build it. If not, refund and try a different topic. Gumroad or Stripe work fine for this

  • Use Kajabi only if you're replacing 3+ other tools — At $149/mo, Kajabi is expensive for just courses. But if it replaces ConvertKit ($29/mo) + Teachable ($59/mo) + community ($20/mo) + landing pages ($30/mo), it's actually cheaper

  • Focus on completion rate as your north star metric — High completion leads to testimonials, referrals, and repeat purchases. Keep videos under 10 minutes, add quizzes after each module, and create a student community for accountability

Red Flags to Watch For

  • !Transaction fees on top of subscription costs without clear value justification—you're paying twice
  • !No way to export student email list—the platform owns your audience and you lose everything if you leave
  • !Required annual contracts with no monthly option to test—you need 2-3 months of real data before committing long-term
  • !No mobile app or poor mobile experience—40-50% of online learning happens on phones and tablets

The Bottom Line

Teachable (Free or $59/mo) for the easiest path to launch your first course. Thinkific ($49/mo) for better economics with 0% transaction fees as you scale. Kajabi ($149/mo) only if you need email marketing, funnels, and community all in one platform—and you've already validated your course idea.

Frequently Asked Questions

How much can I charge for online courses?

Varies widely: $50-200 for self-paced courses, $500-2000 for cohort-based with interaction, $5000+ for transformational programs. Value and outcomes matter more than length.

Should I use YouTube instead of a course platform?

YouTube is free content for audience building. Course platforms are for premium paid content with structure and completion tracking. Many creators do both.

Do I need a community with my course?

Communities increase completion and satisfaction but require moderation effort. Essential for cohort-based courses; optional for self-paced.

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