Affirm
UnclaimedPay over time with flexible payment plans and no fees, for consumers and businesses.
Visit WebsiteReviews onG2Capterra
88 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
No hidden fees for consumers
Biggest con
Interest rates can be up to 36% APR for some plans
TL;DR - Affirm
- Offers flexible buy now, pay later options for consumers.
- Provides transparent payment plans with no hidden fees.
- Helps businesses increase sales and customer conversion.
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms
What is Affirm?
Affirm provides a buy now, pay later (BNPL) service that allows consumers to split purchases into smaller, manageable payments, often with 0% APR options. It offers various payment plans, including interest-free installments (Pay in 4) and longer monthly plans, with transparency on any interest upfront. Consumers can use Affirm at checkout online, in-app, with the Affirm Card for in-store and online purchases, or via Apple Pay and a Chrome extension.
For businesses, Affirm offers solutions to increase average order value, repeat purchase rates, and customer acquisition. Its Adaptive Checkout™ technology personalizes payment options to boost conversion and reach new customers across e-commerce and in-store channels. Affirm aims to provide flexible financing solutions that benefit both shoppers by making purchases more affordable and businesses by driving sales and customer loyalty.
Available on: Web, iOS, Android, Chrome
Pros & Cons
Pros
- No hidden fees for consumers
- Transparent interest rates shown upfront
- Flexible payment options to fit various budgets
- Can be used at a wide range of merchants
- Helps businesses boost sales and customer loyalty
Cons
- Interest rates can be up to 36% APR for some plans
- Eligibility check required, which may not approve all users
- Not available in all states or U.S. territories
Ratings Across the Web
4.4(88 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Pay in 4 interest-free installmentsMonthly payment plans (3, 6, 12 months and longer)Affirm Card for online and in-store purchasesIntegration with Apple PayGoogle Chrome extension for online shoppingAdaptive Checkout™ for businessesPrequalification for consumers without affecting credit scorePersonalized offers and 0% APR specials
Pricing
Paid
Affirm offers paid plans. Visit their website for current pricing details.
Reviews
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4.4/5
Across 88 verified user reviews on G2, Capterra
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Affirm FAQ
How does Affirm help consumers manage their purchases?
Affirm allows consumers to split purchases into smaller, manageable payments, offering options like interest-free installments (Pay in 4) or longer monthly plans. It provides transparency by showing any interest rates upfront, ensuring no hidden fees.
Which teams within a business would benefit most from implementing Affirm?
E-commerce and sales teams would benefit from implementing Affirm, as it helps increase average order value, repeat purchase rates, and customer acquisition. Marketing teams could also leverage its ability to reach new customers by offering flexible payment solutions.
How does Affirm compare to Square for businesses?
Affirm specializes in providing buy now, pay later (BNPL) services to help businesses increase sales and customer loyalty through flexible payment options. Unlike Square, which offers a broader suite of payment processing and business management tools, Affirm focuses specifically on consumer financing at the point of sale.
What kind of user might find Affirm's payment plans less suitable?
Users who are not approved during the eligibility check or those who are concerned about interest rates up to 36% APR for some plans might find Affirm less suitable. Additionally, consumers in states or U.S. territories where Affirm is not available would not be able to use the service.
How is Affirm priced for its users?
Affirm is a paid product, meaning there is no permanently free tier for its services. While consumers may have 0% APR options, the overall service operates on a model where businesses pay for its integration and features.
Can Affirm be used for in-store purchases?
Yes, Affirm can be used for in-store purchases through the Affirm Card. It also integrates with Apple Pay and offers a Chrome extension for online shopping, providing multiple ways to pay.
How does Affirm's Adaptive Checkout™ technology benefit businesses?
Affirm's Adaptive Checkout™ technology personalizes payment options for customers, which helps businesses boost conversion rates. This feature aims to drive sales and acquire new customers across both e-commerce and in-store channels.
Source: affirm.com