TL;DR - Amplitude
- Product analytics for growth teams
- Funnels show where users drop off
- Retention analysis tracks engagement
Pricing: Free plan available
Best for: Growing teams
Score: 86/100
Pricing Plans
free trialStarter
Free
Free
- 50K MTUs
- 10M events
- Basic analytics
Most Popular
Plus
$49/month
Annual ($61 monthly)
- 300K MTUs or 25M events
- Unlimited analytics
- Templates
Growth
Custom
Custom volume
- Advanced behavioral analysis
- Feature experimentation
Enterprise
Custom
Large scale
- Cross-product analysis
- Account manager
About Amplitude
Amplitude shows how users move through your product. Not just pageviews and clicks, but the paths they take, where they drop off, and what behaviors predict long-term retention.
Cohort analysis segments users by behavior. Experimentation tests changes with statistical rigor. Feature flags let you release gradually. All of it integrates so you can ship confidently.
Product teams use Amplitude to make decisions based on actual user behavior instead of opinions. When everyone looks at the same data, arguments about features become productive.
Reviews
No reviews yet. Be the first to review Amplitude!
Write a ReviewExplore More
Amplitude FAQ
Yes, Amplitude Starter is free with up to 10 million events/month and core analytics. Growth plan pricing starts custom, typically around $50K+/year for larger event volumes.
Amplitude Starter is free (10M events). Growth and Enterprise plans have custom pricing based on event volume and features. Enterprise adds SSO, advanced analytics, and dedicated support.
Amplitude tracks user behavior, product analytics, and engagement. It provides cohort analysis, funnels, retention, user paths, and experimentation (A/B testing) for data-driven decisions.
Amplitude Experiment is an A/B testing and feature flag platform. You can run experiments, manage feature rollouts, and analyze results within Amplitude's analytics platform.
Amplitude integrates with Segment, mParticle, Braze, Iterable, Snowflake, BigQuery, and 100+ tools. It offers SDKs for web, iOS, Android, and server-side tracking.
Yes, Amplitude CDP unifies customer data across sources, creates unified profiles, and syncs audiences to downstream tools. It competes with Segment for customer data infrastructure.
Both are product analytics leaders. Amplitude has a stronger free tier and enterprise features. Mixpanel is often considered more user-friendly. Both excel at funnel analysis and retention.