Attentive is an AI-powered SMS and email marketing platform trusted by 8,000+ global brands for personalized messaging at scale. The platform combines SMS, RCS (Rich Communication Services), and email to help businesses connect with customers through targeted campaigns. The platform's patented two-tap mobile technology converts website visitors into SMS subscribers. Attentive Signal identifies and engages anonymous website visitors, while comprehensive analytics provide customizable reports for data-driven decisions. Real-time personalization adapts messages based on individual preferences and behaviors. Attentive offers 100+ integrations with e-commerce platforms, customer service tools, loyalty programs, and data platforms. The platform supports international messaging across 20 countries with built-in compliance risk management for industries including retail, e-commerce, travel, hospitality, and entertainment.

Available on: Web

Louis Corneloup Updated May 26, 2026 · how we evaluate Source attentive.com ↗

Ratings Across the Web

4.6 (1,599 reviews)

Attentive holds an aggregate rating of 4.6 out of 5 from 1,599 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

SMS marketing
Two-way messaging
Segmentation
Personalization
Analytics
E-commerce integration

Pricing Plans

Free Trial

Pricing checked Sep 30, 2026

Attentive plans and prices, checked September 2026
Plan	Price	Details
Text Only	Custom	Pay per message SMS, MMS, RCS messaging Subscriber count based
Text and Email	Custom	SMS and email together Triggered emails Full ESP campaigns
Text, Email, and Push	Custom	Cross-channel orchestration Unified profiles Built-in savings
Complete Package	Custom	All channels Complete AI suite Dedicated support

View full pricing

Is Attentive worth the price?

Fair value

The 'Text Only' tier likely offers a competitive entry point for SMS, but the value of 'Text and Email' and 'Text, Email, and Push' depends heavily on the cost-effectiveness of their integrated solutions compared to standalone providers.

This pricing structure is best suited for established businesses with significant marketing budgets looking for a comprehensive, integrated platform.

Hidden Costs & Gotchas

Overage fees for exceeding message limits

Potential setup/onboarding fees

Full Attentive pricing: every plan, hidden costs and alternatives

Reviews

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4.6/5

Across 1,599 verified user reviews on G2, Capterra

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Best Attentive Alternatives

Top alternatives based on features, pricing, and user needs.

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Mailchimp Freemium

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Klaviyo Freemium

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Customer.io Paid

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ManyChat Freemium

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Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

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Attentive FAQ

How does Attentive help businesses generate leads?

Attentive employs patented two-tap mobile technology to convert website visitors directly into SMS subscribers. This feature, combined with Attentive Signal, helps identify and engage anonymous website visitors to build a robust subscriber list for marketing efforts.

Which teams benefit most from using Attentive?

Attentive is particularly well-suited for marketing teams in retail and e-commerce businesses that prioritize personalized communication. Its focus on SMS and email marketing, coupled with strong analytics, supports data-driven campaign management for these sectors.

How does Attentive compare to Klaviyo for personalized marketing?

Attentive specializes in combining SMS, RCS, and email for personalized messaging at scale, leveraging its patented two-tap mobile technology for subscriber conversion. While Klaviyo also offers marketing automation, Attentive is recognized as a leader specifically in SMS marketing with built-in compliance for various industries.

What kind of limitations should users be aware of with Attentive?

Attentive operates on a per-message pricing model, which can lead to higher costs depending on usage volume. Additionally, the platform has a strong focus on the US market and e-commerce, and typically involves a contract commitment.

How is Attentive priced?

Attentive is a paid product and does not offer a permanently free tier for its services. Its pricing model is based on a per-message cost, which means expenses can vary depending on the volume of messages sent.

Can Attentive integrate with existing e-commerce platforms?

Yes, Attentive offers more than 100 integrations, including connections with various e-commerce platforms. These integrations also extend to customer service tools, loyalty programs, and data platforms to streamline marketing workflows.

Does Attentive support international messaging campaigns?

Attentive supports international messaging capabilities across 20 countries. It also includes built-in compliance risk management, which is beneficial for businesses operating in regulated industries globally.

Source: attentive.com

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