Attentive

Name: Attentive
Brand: Attentive
Rating: 4.7 (1379 reviews)

Unclaimed Editor reviewed

Personalized SMS & email marketing at scale

SMS Marketing Marketing Automation Lead Generation Email Marketing

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4.7(1,379 across the web)

PaidVisit Website

Reviews onG2CapterraSourceForge

1379 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

SMS marketing leader

Biggest con

Expensive

TL;DR - Attentive

SMS marketing platform
Personalized messaging
Revenue driven

Pricing: Paid only

Best for: Enterprises & pros

4.7/5 across review platforms

What is Attentive?

Editorial review

Attentive is an AI-powered SMS and email marketing platform trusted by 8,000+ global brands for personalized messaging at scale. The platform combines SMS, RCS (Rich Communication Services), and email to help businesses connect with customers through targeted campaigns. The platform's patented two-tap mobile technology converts website visitors into SMS subscribers. Attentive Signal identifies and engages anonymous website visitors, while comprehensive analytics provide customizable reports for data-driven decisions. Real-time personalization adapts messages based on individual preferences and behaviors. Attentive offers 100+ integrations with e-commerce platforms, customer service tools, loyalty programs, and data platforms. The platform supports international messaging across 20 countries with built-in compliance risk management for industries including retail, e-commerce, travel, hospitality, and entertainment.

Available on: Web

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourceattentive.com ↗

Pros & Cons

Pros

SMS marketing leader
Good for e-commerce
Personalization
Good analytics
Compliance built-in

Cons

Expensive
Per-message pricing
US focused
E-commerce focus
Contract commitment

Ratings Across the Web

4.7(1,379 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

SMS marketingTwo-way messagingSegmentationPersonalizationAnalyticsE-commerce integration

Pricing Plans

Free Trial

Text Only

Custom

Pay per message
SMS, MMS, RCS messaging
Subscriber count based

Text and Email

Custom

SMS and email together
Triggered emails
Full ESP campaigns

Text, Email, and Push

Custom

Cross-channel orchestration
Unified profiles
Built-in savings

Complete Package

Custom

All channels
Complete AI suite
Dedicated support

Calculate your cost View full pricing

Reviews

4.7/5

Across 1,379 verified user reviews on G2, Capterra, SourceForge

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Best Attentive Alternatives

Top alternatives based on features, pricing, and user needs.

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ActiveCampaignPaid

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Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

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Attentive FAQ

How much does Attentive cost?

Attentive requires a ,000-3,000 quarterly minimum spend plus a platform fee starting at /month. Additional costs include per-message fees, carrier charges, and optional short codes (/month). All contracts require 6-12 month commitments.

Is Attentive suitable for small businesses?

Attentive is best suited for businesses with monthly revenue exceeding ,000 and those sending 20,000+ messages monthly. The quarterly minimums can be a barrier for smaller businesses.

What is two-tap mobile technology?

Attentive's patented two-tap technology makes it easy for mobile users to opt-in to SMS marketing with just two taps, significantly improving subscription conversion rates compared to traditional signup forms.

What integrations does Attentive offer?

Attentive integrates with 100+ platforms including Shopify, Klaviyo, Salesforce, Zendesk, and major e-commerce, loyalty, and data platforms to streamline marketing operations.

Does Attentive support international messaging?

Yes, Attentive supports SMS messaging across 20 countries with localized compliance management for international campaigns.

Source: attentive.com

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