Fresha
UnclaimedDiscover and book beauty and wellness appointments with top-rated salons and spas nearby.
Visit WebsiteTL;DR - Fresha
- Book beauty and wellness appointments online instantly.
- Manage salon and spa operations with a comprehensive software suite.
- Discover new local businesses and services through the marketplace.
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms
What is Fresha?
Fresha is a comprehensive platform designed for both consumers and businesses in the beauty and wellness industry. For consumers, it acts as a discovery and booking engine, allowing them to easily find, book, and manage appointments with salons, barbers, medspas, and wellness studios in their local area. Users can browse services, view prices, read reviews, and book appointments instantly through the web or mobile app, with convenient features like online payments and automated reminders.
For businesses, Fresha provides an all-in-one salon software and booking system. It offers tools for appointment scheduling, client management, point of sale, marketing, and online bookings through various channels including their own website, social media, Google, and the Fresha marketplace. The platform aims to streamline operations, attract new clients, and enhance the overall client experience, with features like consultation forms, retail management, and detailed reporting.
Available on: Web, iOS, Android
Pros & Cons
Pros
- Easy to use for both clients and businesses
- Comprehensive features for salon management
- Attracts new clients through the Fresha marketplace
- Automated reminders reduce no-shows
- Flexible pricing with a free tier for basic use
Cons
- Transaction fees apply for online and in-person payments
- Fees for new clients acquired through the Fresha marketplace
- Additional costs for advanced features like client loyalty and enhanced insights
Ratings Across the Web
4.7(1,394 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Online appointment booking for clientsCalendar and appointment scheduling for businessesClient management with consultation formsPoint of sale (POS) and retail inventory managementMarketing tools including email and SMS campaignsOnline payments with no-show and cancellation feesDirect booking links for websites, Facebook, Instagram, and GoogleFresha marketplace for new client acquisition
Pricing Plans
Free TrialPricing checked Aug 1, 2026
Independent
$12.95 per month
- Single calendar column
- 20 free messages
- 50 free marketing emails
- Email and chat support
Team
$8.95 per team member monthly
- Multiple calendar columns
- 20 free messages per team member
- 50 free marketing emails per team member
- Phone, chat, and Email support
Enterprise
Custom rates
- Enterprise solutions available for high-volume businesses with over 20 team members
Reviews
4.7/5
Across 1,394 verified user reviews on capterra, g2
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Fresha FAQ
What are the key differences between the Independent and Team pricing plans for businesses using Fresha?
The Independent plan is designed for single-person businesses and includes one calendar column, 20 free messages, and 50 free marketing emails per month. The Team plan, for multiple team member businesses, charges per bookable team member and offers multiple calendar columns, 20 free messages per team member, and 50 free marketing emails per team member, along with phone support.
How does Fresha handle online and in-person payment processing fees for businesses?
Fresha charges a fee of 1.29% + €0.20 per transaction for both online and in-person payments. Additionally, there is a €0.10 charge per Tap to Pay authorization for in-person transactions.
Are there any fees associated with clients booking through the Fresha marketplace?
Fresha applies a one-time fee only when brand new clients discover and book a business through the Fresha marketplace. There is no fee for returning clients who book through the marketplace.
What are the costs for automated communication features like text messages and marketing emails?
Businesses receive 20 free automated text messages and WhatsApp notifications per month (per team member for the Team plan), after which texts cost €0.14 and WhatsApp messages cost €0.14 - €0.25. They also get 50 free marketing emails monthly (per team member for the Team plan), with additional emails costing €0.02 each.
What optional add-ons are available to enhance business operations and client engagement?
Optional add-ons include Client Loyalty for €59.95 per location monthly, Insights for €9.95 per bookable team member monthly, and Google Rating Boost for €13.95 per location monthly. There is also a Data Connector for €235 per location monthly and Meta Pixel Ads, which is free.
Source: fresha.com