10 Best Landing Pages Tools in 2026

Updated: February 2026

Landing page builders and optimization tools

Key Takeaways

  • Mailchimp is our #1 pick for landing pages in 2026, scoring 86/100.
  • We analyzed 76 landing pages tools to create this ranking.
  • 7 tools offer free plans, perfect for getting started.
  • Average editorial score: 82/100 - high-quality category.
1
Mailchimp logo

Mailchimp

Turn emails into revenue

86/100
Freemium

Mailchimp is an all-in-one marketing platform that helps businesses manage email campaigns, automations, landing pages, and customer journeys.

2
ConvertKit logo

ConvertKit

Email marketing for creators

84/100
Freemium

Kit (formerly ConvertKit) is an email marketing platform designed for creators, offering newsletter tools, landing pages, automation, and monetization features.

3
Builder.io logo

Builder.io

Visual headless CMS and page builder

84/100
Freemium

Builder.io combines a visual page builder with a headless CMS for content that works anywhere. Marketing teams edit pages visually while developers maintain clean, performant codebases. The visual editing works with any framework. A/B testing is built in. The developer experience doesn't compromise for visual editing. Teams wanting to give marketers control over content without sacrificing development practices use Builder.io for visual editing done right.

4
Unbounce logo

Unbounce

Landing page builder

84/100
Paid4.9 community score

Unbounce is a landing page platform designed for conversion. Build high-converting landing pages with a drag-and-drop editor and AI copywriting. A/B testing optimizes performance automatically. Smart Traffic uses AI to route visitors to the variant most likely to convert them. Popups and sticky bars capture more leads. For marketers who want more conversions without depending on developers.

5
Paperform logo

Paperform

Beautiful online forms

82/100
Paid

Paperform is a form builder that creates forms as beautiful as landing pages. Rich content blocks mix forms with images, video, and text. Conditional logic creates personalized experiences. Accept payments, bookings, and signatures. Integrations automate workflows with 3,000+ apps. Forms that look so good, people actually want to fill them out.

6
Carrd logo

Carrd

Simple, free, one-page sites

82/100
Freemium

Carrd is a simple, free website builder for creating one-page sites, landing pages, and portfolios with custom domains, forms, and payment integrations.

7
Leadpages logo

Leadpages

Launch high-converting landing pages faster, generate qualified leads, and optimize marketing efforts.

82/100
Paid3.6 community score

Leadpages is a powerful landing page builder designed to help businesses, agencies, and marketing teams create high-converting landing pages without code. It offers an intuitive drag-and-drop builder, A/B testing capabilities, and AI-powered content generation to streamline the page creation and optimization process. The platform focuses on lead generation, providing tools to capture, manage, and enrich leads, and integrates with various marketing tools. Leadpages is ideal for anyone looking to improve their lead capture strategy, from small businesses scaling their marketing to enterprises seeking robust lead optimization solutions. It helps users understand what drives conversions through data-driven insights and offers tailored solutions for different business needs, including agencies managing multiple clients. Key benefits include faster page launches, increased lead generation, and continuous performance optimization.

8
Tilda logo

Tilda

Website builder for creative projects

82/100
Freemium

Tilda creates websites with block-based simplicity. Drag beautiful blocks, build impressive pages—web design that looks professional quickly. The blocks are well-designed. The pages look good by default. The simplicity is genuine. Users wanting professional-looking websites without design skills choose Tilda for block-based building.

9
Unicorn Platform logo

Unicorn Platform

Landing page builder for SaaS

78/100
Freemium

Unicorn Platform builds websites for startups fast. Landing pages and marketing sites—polished web presence quickly. The templates are startup-focused. The building is fast. The results look professional. Startups wanting quick marketing sites use Unicorn Platform for fast landing pages.

10
Dorik logo

Dorik

No-code website builder for modern sites

78/100
Freemium

Dorik builds websites without code through an intuitive visual editor. Landing pages, business sites, portfolios—professional-looking sites assembled through drag and drop. Templates provide starting points. The editor is responsive by default. Hosting and domains are included. Small businesses and creators wanting websites without hiring designers choose Dorik for visual website building.

Best Landing Pages For

What is Landing Pages Software?

Landing page builders and optimization tools

According to our analysis of 10+ tools, the landing pages software market offers solutions for teams of all sizes, from solo professionals to enterprise organizations. The best landing pages tools in 2026 combine powerful features with intuitive interfaces.

Common Features of Landing Pages Software

Automation

Automate repetitive landing pages tasks to save time

Collaboration

Work together with team members in real-time

Analytics & Reporting

Track progress and measure performance

Security

Protect sensitive data with enterprise-grade security

Who Uses Landing Pages Software?

Landing Pages software is used by a wide range of professionals and organizations:

  • Small businesses looking to streamline operations and compete with larger companies
  • Enterprise teams needing scalable solutions for complex landing pages needs
  • Freelancers and consultants managing multiple clients and projects
  • Startups seeking cost-effective tools that can grow with them

How to Choose the Right Landing Pages Software

When evaluating landing pages tools, consider these key factors:

  1. Identify your specific needs. What problems are you trying to solve? List your must-have features versus nice-to-haves.
  2. Consider your budget. 7 tools in our top 10 offer free plans, including Mailchimp and ConvertKit.
  3. Evaluate ease of use. A powerful tool is useless if your team won't adopt it. Look for intuitive interfaces and good onboarding.
  4. Check integrations. Ensure the tool works with your existing tech stack (CRM, communication tools, etc.).
  5. Read real user reviews. Our community reviews provide honest feedback from actual users.

Frequently Asked Questions

What is the best landing pages software in 2026?

Based on our analysis of features, user reviews, and overall value, Mailchimp ranks as the #1 landing pages tool in 2026 with a score of 86/100. Other top-rated options include ConvertKit and Builder.io.

Are there free landing pages tools available?

Yes! Mailchimp, ConvertKit, Builder.io offer free plans. In total, 7 of the top 10 landing pages tools have free or freemium pricing options.

How do you rank landing pages tools?

Our rankings are based on multiple factors: editorial analysis of features and usability (40%), community reviews and ratings (30%), pricing value (15%), and integration capabilities (15%). We regularly update rankings as tools evolve and new reviews come in.

What should I look for in landing pages software?

Key factors to consider include: core features that match your workflow, ease of use and learning curve, pricing that fits your budget, quality of customer support, integrations with your existing tools, and scalability as your needs grow.

Our Ranking Methodology

At Toolradar, we combine editorial expertise with community insights to rank landing pages tools:

40%
Editorial Analysis
Features, UX, innovation
30%
User Reviews
Real feedback from verified users
15%
Pricing Value
Cost vs. features offered
15%
Integrations
Ecosystem compatibility

Rankings are updated regularly as we receive new reviews and as tools release updates. Last updated: February 2026.

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