10 Best Loyalty Programs Tools in 2026

Updated: February 2026

Customer loyalty and rewards

Key Takeaways

  • Yotpo is our #1 pick for loyalty programs in 2026, scoring 87/100.
  • We analyzed 10 loyalty programs tools to create this ranking.
  • 2 tools offer free plans, perfect for getting started.
  • Average editorial score: 33/100 - high-quality category.
1
Yotpo logo

Yotpo

Ecommerce marketing platform for loyalty, reviews, and customer advocacy to drive revenue growth.

87/100
Paid

Yotpo is an all-in-one ecommerce marketing platform designed to help brands drive revenue through enhanced customer experiences. It offers best-in-class solutions for Loyalty & Referrals and Reviews & User-Generated Content (UGC). For reviews and UGC, Yotpo helps businesses collect, display, and leverage customer feedback with AI-driven displays, customizable galleries, and tools to capture more content. It uses AI to surface common themes in reviews, offers translation capabilities, and integrates with other marketing tools to display social proof. The platform also includes features for review moderation and routing insights to relevant teams. For loyalty and referrals, Yotpo enables brands to create engaging reward programs, turn customers into brand advocates, and increase customer lifetime value (CLTV). It offers features like loyalty tiers, points for various actions, personalized touchpoints, and referral programs. Yotpo integrates with over 180 marketing technologies and provides flexible APIs to connect tools, sync data, and scale marketing efforts.

2
Stamped.io logo

Stamped.io

Turn one-time buyers into repeat customers with connected Lifecycle, Loyalty, and Reviews experiences.

87/100
Paid

Stamped.io is an e-commerce platform designed to help Shopify brands drive repeat revenue by enhancing customer retention and engagement. It offers a suite of tools focused on Lifecycle automation, Loyalty programs, and Customer Reviews. The platform helps brands understand customer behavior and act on insights through automated 'Moments and Plays' – identifying key points in the customer journey and triggering personalized actions like replenishment flows or reward notifications. Stamped.io aims to build trust, reward loyalty, and drive repeat sales by making every customer interaction meaningful. It's ideal for e-commerce businesses looking to optimize their customer retention strategies, increase average order value, and leverage social proof through reviews. The platform emphasizes ease of use and delivers measurable results, as highlighted by various case studies showcasing significant ROI, increased repeat purchase rates, and boosted review engagement for its users.

3
Smile.io logo

Smile.io

The leading loyalty platform for Shopify brands to boost repeat purchases and maximize customer lifetime value.

79/100
Paid

Smile.io is a comprehensive loyalty platform designed specifically for Shopify brands. It helps businesses build and manage customer loyalty programs to increase repeat purchases and customer lifetime value (CLV). The platform offers features like a personalized Loyalty Hub for customers to track points and rewards, embedded blocks for seamless integration into product pages, and checkout extensions to add loyalty directly to the purchasing process. Smile.io provides robust tools for creating engaging loyalty programs, including points and referral systems, VIP tiers, and promotions engines for time-bound bonus points. It also offers performance benchmarks and analytics to provide insights into program effectiveness and drive better decisions. The platform supports omni-channel loyalty with seamless integration for Shopify POS, catering to both online and in-store customer experiences. By leveraging Smile.io, businesses can foster stronger customer relationships, leading to higher profits and sustained growth.

4
Okendo logo

Okendo

Turn shoppers into Superfans with a comprehensive customer marketing platform for Shopify brands.

73/100
Paid

Okendo is a customer marketing platform designed for fast-growing Shopify brands to cultivate loyal customer communities and drive growth. It offers a suite of tools including customer reviews, loyalty programs, quizzes, referrals, and surveys. The platform helps businesses generate social proof, personalize shopping experiences, and gather valuable customer insights to increase average order value, repeat purchases, and overall customer lifetime value. Okendo's features are built to integrate seamlessly with Shopify and other key marketing tools like Klaviyo, TikTok Shop, Google, and Bazaarvoice. It enables brands to collect and display authentic reviews, create engaging loyalty programs with points, perks, and VIP tiers, offer personalized product recommendations through quizzes, and incentivize customer referrals. The platform emphasizes data-driven strategies, providing analytics to monitor performance and optimize marketing efforts, all while ensuring industry-leading security and compliance.

5
Yotpo Loyalty logo

Yotpo Loyalty

Loyalty and referrals by Yotpo

Freemium

Yotpo Loyalty is a loyalty and referral program platform. Create customized reward programs integrated with reviews and SMS.

6
Extole logo

Extole

Advocacy marketing platform

Paid

Extole is an advocacy marketing platform for referrals, loyalty, and influencer programs. Features ML-powered optimization and fraud detection.

7
Friendbuy logo

Friendbuy

Referral program platform

Paid

Friendbuy is a referral program platform for e-commerce and subscription brands. Run referral, loyalty, and ambassador programs.

9
LoyaltyLion logo

LoyaltyLion

Customer loyalty platform

Paid

LoyaltyLion is a loyalty platform for e-commerce. Build loyalty programs with points, rewards, and referrals to increase retention and revenue.

10
SMSBump logo

SMSBump

Drive more revenue with best-in-class solutions for Loyalty and Reviews.

Paid

Yotpo is an ecommerce marketing platform that helps brands boost purchases, build brand loyalty, and create lifelong customers through strategic reviews and loyalty programs. It offers AI-driven displays of quality reviews and customizable galleries to enhance site conversion by surfacing insights that matter most to buyers. The platform also helps capture more content, leverage AI for common theme summaries, and provide reviews in multiple languages to remove shopper friction. Beyond reviews, Yotpo focuses on customer retention and advocacy. It enables brands to create thoughtful, personalized touchpoints that turn one-time buyers into repeat customers by encouraging them to earn points with over 20 out-of-the-box campaigns. The platform supports versatile rewards and earning rules, connected commerce experiences (in-store and online), and tools to drive referrals from loyal customers. Yotpo integrates with over 180 other martech solutions to unify data and scale marketing efforts.

Best Loyalty Programs For

What is Loyalty Programs Software?

Customer loyalty and rewards

According to our analysis of 10+ tools, the loyalty programs software market offers solutions for teams of all sizes, from solo professionals to enterprise organizations. The best loyalty programs tools in 2026 combine powerful features with intuitive interfaces.

Common Features of Loyalty Programs Software

Automation

Automate repetitive loyalty programs tasks to save time

Collaboration

Work together with team members in real-time

Analytics & Reporting

Track progress and measure performance

Security

Protect sensitive data with enterprise-grade security

Who Uses Loyalty Programs Software?

Loyalty Programs software is used by a wide range of professionals and organizations:

  • Small businesses looking to streamline operations and compete with larger companies
  • Enterprise teams needing scalable solutions for complex loyalty programs needs
  • Freelancers and consultants managing multiple clients and projects
  • Startups seeking cost-effective tools that can grow with them

How to Choose the Right Loyalty Programs Software

When evaluating loyalty programs tools, consider these key factors:

  1. Identify your specific needs. What problems are you trying to solve? List your must-have features versus nice-to-haves.
  2. Consider your budget. 2 tools in our top 10 offer free plans, including Yotpo Loyalty and Stamped Reviews.
  3. Evaluate ease of use. A powerful tool is useless if your team won't adopt it. Look for intuitive interfaces and good onboarding.
  4. Check integrations. Ensure the tool works with your existing tech stack (CRM, communication tools, etc.).
  5. Read real user reviews. Our community reviews provide honest feedback from actual users.

Frequently Asked Questions

What is the best loyalty programs software in 2026?

Based on our analysis of features, user reviews, and overall value, Yotpo ranks as the #1 loyalty programs tool in 2026 with a score of 87/100. Other top-rated options include Stamped.io and Smile.io.

Are there free loyalty programs tools available?

Yes! Yotpo Loyalty, Stamped Reviews offer free plans. In total, 2 of the top 10 loyalty programs tools have free or freemium pricing options.

How do you rank loyalty programs tools?

Our rankings are based on multiple factors: editorial analysis of features and usability (40%), community reviews and ratings (30%), pricing value (15%), and integration capabilities (15%). We regularly update rankings as tools evolve and new reviews come in.

What should I look for in loyalty programs software?

Key factors to consider include: core features that match your workflow, ease of use and learning curve, pricing that fits your budget, quality of customer support, integrations with your existing tools, and scalability as your needs grow.

Our Ranking Methodology

At Toolradar, we combine editorial expertise with community insights to rank loyalty programs tools:

40%
Editorial Analysis
Features, UX, innovation
30%
User Reviews
Real feedback from verified users
15%
Pricing Value
Cost vs. features offered
15%
Integrations
Ecosystem compatibility

Rankings are updated regularly as we receive new reviews and as tools release updates. Last updated: February 2026.

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