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Azure Blob Storage vs Google Cloud Storage: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Azure Blob Storage and Google Cloud Storage side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 3,001 user reviews compared Pricing checked Oct 15, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Azure Blob Storage

Object storage by Microsoft Azure

Best for you if:

  • • You want azure ecosystem

Google Cloud Storage

Object storage by Google Cloud

Best for you if:

  • • You want google ecosystem
At a glance: Azure Blob Storage vs Google Cloud Storage
At a Glance
Azure Blob Storage Azure Blob Storage
Google Cloud Storage Google Cloud Storage
Starts at
Not published
Not published
Category
Cloud & Infrastructure Data & Databases
Cloud & Infrastructure Data & Databases
Rating
4.6/5 G2 4.6 109 reviews 4.7/5 Capterra 4.8 · G2 4.6 2,892 reviews
Free plan
No No
Watch out for
n/a Retrieval fees for colder storage tiers.

Choose Azure Blob Storage or Google Cloud Storage?

Azure Blob Storage

Choose Azure Blob Storage if

  • You want azure ecosystem
  • You want enterprise features
Google Cloud Storage

Choose Google Cloud Storage if

  • You want google ecosystem
  • You want global network

In-Depth Analysis

Azure Blob Storage Azure Blob Storage

Object storage by Microsoft Azure

Good value

Azure Blob Storage offers competitive pricing, especially with its tiered approach.

Strengths

  • Pro: Azure ecosystem
  • Pro: Enterprise features
  • Pro: Tiered storage
  • Pro: Strong compliance

Weaknesses

  • Con: Complex pricing
  • Con: Azure lock-in
  • Con: Learning curve

Key features

Object storage Access tiers Versioning Soft delete Lifecycle management Azure integration

Google Cloud Storage Google Cloud Storage

Object storage by Google Cloud

Good value

Google Cloud Storage offers a competitive and generally fair pricing model, especially with its generous Always Free tier of 5GB/month.

Watch out

Retrieval fees for colder storage tiers.

Strengths

  • Pro: Google ecosystem
  • Pro: Global network
  • Pro: Good performance
  • Pro: Strong analytics

Weaknesses

  • Con: Complex pricing
  • Con: GCP lock-in
  • Con: Learning curve

Key features

Object storage Multi-regional Lifecycle management Versioning Access control CDN integration

Plans and prices: Azure Blob Storage vs Google Cloud Storage

Plans and prices of Azure Blob Storage and Google Cloud Storage, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Azure Blob Storage
  • Hot: Usage-based, one-time or minimum-commitment pricing
  • Cool: Usage-based, one-time or minimum-commitment pricing
  • Cold: Usage-based, one-time or minimum-commitment pricing
  • Archive: Usage-based, one-time or minimum-commitment pricing
azure.microsoft.com/en-us/pricing/details/stora… read Oct 15, 2026
Google Cloud Storage
  • Standard: Usage-based, one-time or minimum-commitment pricing
  • Nearline: Usage-based, one-time or minimum-commitment pricing
  • Coldline: Usage-based, one-time or minimum-commitment pricing
  • Archive: Usage-based, one-time or minimum-commitment pricing
cloud.google.com/storage/pricing read Oct 5, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Azure Blob Storage pricing and Google Cloud Storage pricing.

Key Takeaways

Azure Blob Storage

  • Choose if you want object storage by Microsoft Azure

Google Cloud Storage

  • Choose if you want object storage by Google Cloud

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • User ratings are within 0.2 points (4.6/5 from 109 reviews for Azure Blob Storage, 4.7/5 from 2,892 reviews for Google Cloud Storage).

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Azure Blob Storage and Google Cloud Storage compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.6/5 from 109 reviews for Azure Blob Storage, 4.7/5 from 2,892 reviews for Google Cloud Storage).

What are Azure Blob Storage and Google Cloud Storage used for?

Azure Blob Storage: Object storage by Microsoft Azure. Google Cloud Storage: Object storage by Google Cloud.

What does Azure Blob Storage cost vs Google Cloud Storage?

Azure Blob Storage has no public paid-plan price on file. Google Cloud Storage has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.

What's the main difference between Azure Blob Storage and Google Cloud Storage?

Azure Blob Storage's main strength: azure ecosystem. Google Cloud Storage's main strength: google ecosystem.

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